Drive Conversions by Targeting the Right Audiences Based on Their Geographical Data
Opportunity Launch similar campaigns at the right time in different regions using geographic data, which can help customers plan ahead and search for the best deals during holidays or festive periods. Example Coordinate similar campaigns for different launch dates. For example, Mother’s Day in Australia was on May 14, 2023 and on March 19, 2023 […]
How to Personalize Offers Based on Customer Preferences With Contextual Personalization
Opportunity Improve your understanding of your customers’ purchase drivers through contextual personalization to help you provide the best possible customer experience. Example Unsure about whether to offer a discount, free service, or upgrade? Create multiple banner variants with different offers. Then, match each one to an individual visitor to boost conversion rates. Value Unlike A/B […]
Woolworths’ MILKRUN Powered by Metro Uses Bloomreach To Ensure Fast Grocery Delivery
Woolworths Supermarkets is an Australian chain of supermarkets and grocery stores owned by Woolworths Group. Founded in 1924, Woolworths is Australia’s biggest supermarket chain and the overall largest retailer in Australia. The company is driving forward the future of grocery shopping with its app MILKRUN Powered by Metro. With this app dedicated to grocery delivery, […]
AI-powered Segmentation Based On Return Behavior
Opportunity To make the most out of customer insights, Loomi spots serial returners by checking their purchase and return patterns. Customers are grouped into segments like high, mid, low, or never returned. This helps marketers create personalized strategies and messages to boost customer satisfaction and loyalty. Example A fashion retailer called “FashionFusion” uses Loomi to […]
United Fashion Group Drives Conversions With Loomi-Powered Contextual Personalization
United Fashion Group (UFG) has been successfully delivering apparel, footwear, and accessories to clients all over Central Europe for the past 15 years. Top UFG brand Topankovo uses the limitless power of Bloomreach Engagement — made possible by Loomi, Bloomreach’s AI for ecommerce — to offer truly personalized customer experiences.
World of Books Group Unlocks Powerful Revenue-Generating Use Cases With Bloomreach
World of Books Group owns and operates five brands that help consumers buy through Wob and Second Sale, sell through Ziffit and SBYB, and support charities through Shopiago. The company was created in 2002 when a group of book-loving entrepreneurs stumbled upon a bag of books in a charity shop that was headed for a […]