Dynamic Categories: Empowering Merchandisers To Be More Efficient
Modern ecommerce teams are constantly “spinning plates.” With the growing scale and complexity of global ecommerce, it’s often up to the ecommerce team to manage this growth and optimize the site experience for conversions and customer experience. The tasks are endless: update product listing pages, build new category pages, make sure promotions are hitting the […]
Wolseley Elevates B2B Product Search With Bloomreach Discovery
With 550+ branches across the United Kingdom, Wolseley is a leading merchant in plumbing, heating, cooling, and infrastructure, striving to be the first choice for trade customers nationwide. Wolseley has seen great success through its strong customer service and supplier relationships, as well as specialist knowledge, ease of business, and competitive pricing. As Wolseley continued […]
Succeed in the Age of AI with a Unified AI Strategy
AI is evolving at a tremendous rate, especially in its applications for ecommerce marketing. Only a few years ago, enhancing personalization with AI was considered cutting-edge. Today, with the rate of innovation we’re now seeing, leveraging AI in ecommerce marketing has become an expectation. However, while 80% of CMOs are planning to increase their investments […]
How To Personalize Ecommerce With Merchandising Tools
For your ecommerce website to stand out nowadays, you’ll need to do more than just offer great products. It’s about crafting personalized shopping experiences that truly resonate with each customer. Ecommerce merchandising tools are your secret weapon here. These tools don’t just make your products look good — they strategically influence buying decisions. By leveraging […]
New! Developer Resources for Bloomreach Discovery Now Available
The Bloomreach team has been cooking up some major updates for Bloomreach Discovery that are sure to make your implementation experience smoother and more intuitive. These enhancements are meant to streamline integration activities and support ongoing maintenance on the platform, ensuring you can focus on what you do best: creating amazing user experiences. TL;DR: Check […]
Understanding the Power of Hybrid Vector Search in Ecommerce
In the realm of ecommerce, site search solutions often cater to two distinct types of shoppers: the “searcher,” who knows exactly what they want, and the “seeker,” who browses to find what they need. Historically, optimizing for one type of shopper has often come at the expense of the other. However, recent advancements in artificial […]
