How to Create Standout Newsletter Emails – Winning the Inbox
In the dynamic landscape of digital marketing, email newsletters are a formidable business tool — one that continues to rule as a powerful means of communication and engagement with target audiences. Email newsletters have a massive pool of potential customers because nearly everyone has an email account. More than 4 billion people worldwide have an […]
Ecommerce Email Marketing: Strategies for Success
Looking for your next online customer? Check Instagram. Or Google Shopping. Or your ecommerce app. Today, there are multiple ways to shop online, and by extension, multiple ways to get in front of your new customers and hold up the virtual “pick me!” sign. But despite all these options, email marketing still remains one of […]
Email Segmentation & Personalization What’s the Difference and Why are They Important
This article was created in cooperation with our partner, Jellyfish. Segmentation and personalization are both crucial elements of email marketing. However, the two words are often used interchangeably rather than addressed as separate and key components within an email marketing strategy. In this blog, we explore the definitions of segmentation and personalization, how they differ from […]
Email Personalization: Your Guide to Better Email Marketing Campaigns
When it comes to digital marketing channels, email is the best of the best. Everyone uses it, every marketer loves it, and every business strategy needs it. But not all marketing emails are the same. There are good ones, there are great ones, and then there are personalized email campaigns. A personalized email is an […]
Revolution Beauty Creates Interconnected Experiences With Bloomreach
Revolution Beauty is a beauty company dedicated to providing incredible, cruelty-free beauty products for everyone. Based in the UK with a worldwide presence, the business spans 13 brands and a range of cosmetics and beauty categories that strive to provide customers with accessible, affordable products that break down barriers that stop them from enjoying beauty.
Proffsmagasinet Sends Fewer Emails, Generates More Revenue With Bloomreach
Proffsmagasinet is the primary ecommerce destination for do-it-yourself home owners in the Nordics. Proffsmagasinet’s online journey began in 2007, selling tools and measuring instruments on a small scale. Since then, the company has expanded to sell over 140,000 products online and has become the primary destination for craftsmen and home fixers because of its great […]
