Configure Facets by Category

Opportunity Manually configure your facets for a category to better match your customers’ needs. Example Set your jewelry category to show “material.” Set your iPhone accessory category to show “dimension.” Value Customize what facets visitors see based on the category you’re merchandising.

Create Customer-Friendly Facets and Facet Values

Opportunity Rename facets and facet values to be more customer-friendly and clean up internal attributes passing through your feed. Example Simplify your customers’ search experience by combining “white,” “ivory,” “cream,” and “off white” into one facet for your clothing items. Value Increase conversions by displaying facets and facet values that utilize more consumer-friendly terminology.

Merge Facets To Create One Coherent Look

Opportunity Consolidate two or more facet values to create one cohesive label, resulting in a cleaner, more intuitive experience for your customers. By merging similar facets that differ only in phrasing, you can align your product data with customer expectations, grouping related products and enabling shoppers to find what they’re looking for faster and more […]

Drive Cross-Category Exploration

Opportunity Encourage new and loyal customers to deviate from the norm. Example Enable cross-category product exploration within category pages. Display adjacent products like baby clothing when shoppers are browsing the maternity clothing category. Value Increase your average order size and encourage customer retention as they see more things they like on your site.

Recommend Products Based on Past Purchases

Opportunity Streamline the shopping journey with the most relevant product recommendations informed by each customer’s previous purchases.  Use Bloomreach to automatically analyze each customer’s data, identify products that complement the items they bought, and showcase these recommendations to create a personalized experience that stands out. Example Display accessories (e.g., shoes or a hat) that pair […]

Store-Specific Ranking

Opportunity Use relevance by segment to treat every store as a segment and rerank products accordingly. Results are automatically personalized to your customer’s neighborhood, accounting for factors like income, ethnic demographics, and regional tastes. Results populate sooner than 1:1 personalization data aggregation. Example Automatically display organic strawberries at the top of your page when new […]