Easily Automate Search Result Rankings for More Revenue With Bloomreach Discovery
As Bloomreach deepens its AI-driven product discovery capabilities, Bloomreach Discovery is now one of the only ecommerce product discovery solutions available that will allow users will be able to create experiences that are optimized for revenue generation based on the unique buying patterns of their customers. With our new enhancements, we have optimized our ranking […]
The Best Email Marketing Campaigns for a Recession
As turbulent economic times approach, companies all over the world are reevaluating their priorities to deal with a wide variety of new challenges. The time has never been better to double down on the best tool in your marketing arsenal — personalized email campaigns. Creating an email marketing campaign personalized with first-party data is the fuel you need […]
A Vue of the Future: The Power Behind the Bloomreach Vue Storefront Integration That Modernizes Commerce Teams
Replatforming is not easy. It is high stakes, takes a lot of initiative, and can be expensive. But, if you’re looking to transform your businesses’ digital experiences into something meaningful, it may be the best route to take, especially if your company wants to future-proof itself to weather the massive shift to digital. As ecommerce […]
Examining the 4 Steps Buyers Should Take on Your B2B Ecommerce Website
Since there’s a lot of talk about “good” digital experiences lately, especially when it comes to business to business (B2B) ecommerce, the meaning behind their creation and implementation often gets lost along the way. Nonetheless, many distributors are adopting ecommerce strategies and building out their tech stacks, with the adoption growth rate steadily increasing every […]
The Importance of Ecommerce Personalization in B2C Marketing
As customer demands of brands soar higher and higher, the importance of ecommerce personalization in B2C marketing is at an all-time high. Personalization in ecommerce is the process of delivering personal experiences online by dynamically showing content, product recommendations, and specific offers based on previous actions. These previous actions include purchase history, browsing behavior, demographics, […]
Bloomreach Summer of 2021 in Review
The second quarter of 2021 was a busy one for Bloomreach. Having walked out of the first months of 2021 with additional investment and the acquisition of Exponea in January, the company was laser-focused on bringing together both companies and building the world’s best commerce experience platform. Before we jump into all the great features […]