4 Ways AI Site Search Can Boost Ecommerce Revenue

Ecommerce is one of the leading adopters of AI because of its potential to enhance the customer experience — 84% of ecommerce businesses either use or have AI as a top priority. One of the most frustrating parts of the customer journey occurs during site search when a customer enters their query and is presented […]

The Importance of Personalized Search

Have you ever gone into a coffee shop or restaurant where the cashier already knows what you’re going to order because they recognize you? “Would you like your usual?” they ask. This is personalization, and consumers love it. The ability to personalize search results for your digital commerce customers based on web history or other […]

Ecommerce Personalization in Action: Five Ways That Businesses Have Leveraged AI and Personalization

The increased accessibility to artificial intelligence (AI) and machine learning has generated incredible advancements with ecommerce personalization efforts in digital commerce.  The sheer speed at which the machines ingest commerce data and make it usable for companies in creating a customer-centric experience is staggering. And it’s only going to keep improving as companies desire to […]

How To Use Bloomreach To Group and Split Products for Apparel

One of the most common needs we see from customers in the apparel space is to expand and contract their product catalog in different scenarios. Fortunately, Bloomreach Discovery makes it easy to split or group products as needed. Read on to learn of three different experiences we often provide our customers. Splitting by Color When […]

How Generative AI Will Transform Commerce and Marketing

Right now, generative AI is clearly having its moment. Big tech companies like Microsoft, Google, and Amazon are investing in generative AI startups and technology. You’ve probably already seen countless stories about AI models (and more specifically, ChatGPT) popping up in your news feeds. Moreover, these generative AI models have proven extremely successful. For example, […]

High Touch vs. High Tech: How AI Helps Distributors With B2B Ecommerce Sales

As much as some B2B ecommerce practitioners don’t want to believe the sales landscape is shifting from the tried-and-true methods — it is. While salespeople are still important to the purchase journey, they no longer encompass the whole part of the buying process. Sure, in the past, sales reps could rely on a high-touch approach, […]