Learn from Forrester: Masters of The Top Four Retail Tech Trends
|There are four primary areas of commerce technology that retailers are investing in to survive, thrive and succeed in today's competitive market. These four components are personalization, omnichannel, analytics, and digital store capabilities.|
Leading retailers have already launched impressive initiatives in these areas, with proven ROIs and positive results.
This report provides digital business strategy pros with examples of how to apply these technologies to their own businesses to create better customer experiences and achieve operational excellence, and it can serve as a guide for both templates and benchmarks for their own initiatives.
- Why investing in core technology is a primary objective for today's retailers
- How smart investments in commerce technology will add value to the customer journey
- Where you stand in relation to retailers who are excelling in these areas
- Ebusiness and channel strategy managers
Download the Forrester Report now.