Introducing APIs for Data Ingestion
We have an exciting new feature to announce today that should catch the attention of development teams and merchandisers – introducing APIs for data ingestion. Find out how this feature can improve your business. Announcing New APIs for Data Ingestion Most eCommerce companies today are embracing API-based strategies for their online store catalogs so […]
10 Quick Wins to Boost Your Revenue
Online fashion retailers have to optimize marketing campaigns by utilizing their deep understanding of customer behavior in order to increase sales which results, of course, in higher revenue. While you may be tempted to offer discounts on the products you sell to increase sales volume, this approach negatively affects your profit margin. In this article we take […]
Get right to the good stuff. Say hello to the All-New Trending Products Algorithm
Picture this. Recommendations that show your customers what they want, right when they want it. Wouldn’t that be great? In the past, recommendations was a “bolt-on” feature that lived separately from the rest of a site, which created a disjointed experience with limited impact. In some cases, these recommendation widgets made up the entire […]
Introducing Experience-Driven Recommendations
For a long time, eCommerce has been on the hunt for the holy grail of personalization – a consistent, cross-channel experience that adapts to customer needs and goals in real-time. In today’s personalization industry, everyone collects source data (where you came from – e.g. referral source: campaign, email), journey data and preferences (e.g. browse behavior) […]
How To Effectively Personalize the Customer Experience With Bloomreach + Loomi
In ecommerce, consumers want personalization. And if you’re not delivering personalized experiences on every channel? Your shoppers will seek better experiences elsewhere. Most marketers know this. They also know how difficult it is to deliver true personalization at scale when they have a million other tasks they have to take care of every day. That’s […]
The B2B Marketing Strategy Guide
If you want to learn about B2B marketing, and where it stands in today’s crowded marketplace, you’ve come to the right place. Let’s explore the topic in-depth to shed light on each element of today’s most effective B2B marketing strategies. What is B2B Marketing? B2B marketing is the process of selling to a business person, […]
