5 Ways To Streamline Revenue With Personalized Search
Most of us have regularly discussed personalization with a friend, family member, or colleague. Maybe you were a bit creeped out by how “on point” your TikTok algorithm has been lately, or perhaps you were targeted for an ad with a specific item you don’t even remember discussing out loud. These examples are just two […]
Customer Engagement Strategies: 5 Proven Ways to Boost Loyalty in 2025
In today’s ever-competitive market, businesses are continuously striving to engage customers in meaningful ways. It’s not enough to simply set up a business and wait for customers to come to you. Fostering valuable and persistent customer engagement is a challenge that every brand needs to focus on and keep in the foreground of their business […]
5 Personalized Search Best Practices That Can Transform Your Grocery Store’s Aisles
As more people turned to online grocery shopping during the height of the pandemic, it changed the grocery industry in a major way. So, grocery businesses have been going through some big ups and downs in most markets because of it. For example, COVID created an excess of demand that subsequently dropped back to more […]
3 Site Search Best Practices for Your Commerce Brand
Some things are made to set and forget — Amazon’s Subscribe and Save, a slow cooker, or a Roomba. You just fine-tune the settings to what you want, and then you don’t have to think about it for the foreseeable future. Other things in life can be automated to some degree, but they still need […]
Product Search vs. Product Discovery: What’s the Difference?
When navigating the world of ecommerce, it’s easy to get caught up in the jargon. Terms are often used interchangeably, and before you know it, distinct concepts start to blur into one another. Take “customer acquisition cost” and “customer lifetime value,” or “omnichannel” and “multichannel,” for example. But this confusion seems particularly common with “product […]
Why You Should Test Your Searchandising Strategy
Digital experiences are constantly evolving because customer behavior is evolving. To keep pace with consumers’ expectations and make sure your online store is up to snuff, it’s important to take incremental transformative actions that speak to your audience and encourage them to convert into customers. But as brands take on this objective to evolve digital […]