Bloomreach Announces $150m Investment and the Acquisition of Leading CDP and Marketing Automation Provider Exponea
Bloomreach announces an investment of $ 150 million (USD) by Sixth Street Growth and signs a definitive agreement to acquire best-in-class CDP and marketing automation provider Exponea in a move that will transform the commerce landscape. CEO and Co-Founder Raj De Datta shares his vision for the company and why he’s excited about the future. […]
Introducing APIs for Data Ingestion
We have an exciting new feature to announce today that should catch the attention of development teams and merchandisers – introducing APIs for data ingestion. Find out how this feature can improve your business. Announcing New APIs for Data Ingestion Most eCommerce companies today are embracing API-based strategies for their online store catalogs so […]
10 Quick Wins to Boost Your Revenue
Online fashion retailers have to optimize marketing campaigns by utilizing their deep understanding of customer behavior in order to increase sales which results, of course, in higher revenue. While you may be tempted to offer discounts on the products you sell to increase sales volume, this approach negatively affects your profit margin. In this article we take […]
NEW ✨ Bloomreach Experience Manager – Version 14.3
Today we’re launching the version of Bloomreach Experience Manager we’ve been dreaming of for years. This version includes some big improvements to Bloomreachs Page and Component Management functionality & continues to improve the commerce and headless capabilities. Loaded with new features Yes, version 14.3 is a minor version – but it feels like the real […]
Before You Lose Your Head, Get Yourself a Pair of New Sunglasses
Re-platforming an established eCommerce site is an expensive and risky proposition. If you’ve been doing business online for the last 20 years, or if you have a complex IT infrastructure supporting a sophisticated operational model, you may have tens or even hundreds of millions of dollars worth of capabilities you’ve invested in to meet your […]
Hippo CMS is Now Bloomreach Content
In October 2016, Bloomreach acquired Hippo and we have been busy making Bloomreach Content the best possible content management system ever since. Bloomreach Content will allow your business to launch your ecommerce storefront in minutes with a modern, scaleable, and headless CMS. With Bloomreach Content, you can easily make any experience shoppable — all without having […]