Ecommerce Growth Strategy Over Hype: How Not To Get Carried Away by AI

If you’re in ecommerce, there’s no getting away from the AI hype. It’s trending on social media platforms, it’s making headlines, and it’s popping up in every business strategy meeting. Everyone is talking about it, but getting a clear-cut answer on how best to use AI isn’t easy. The buzz around AI can feel somewhat […]

C-Suite Secrets to Success for D2C Brands

The massive amount of new direct-to-consumer brands over the past few years has led to a shift in the relationship between brands and consumers. Direct-to-consumer means selling directly to customers online and therefore bypassing all the middlemen (wholesalers and retailers) that could stand in the way of the sale. This gives control of the customer […]

Perpetual Inventory System vs. Periodic Inventory System: Pros & Cons

Perpetual vs. periodic inventory: which system is right for your business? The core difference is straightforward. A perpetual inventory system updates in real time as every sale and purchase happens. A periodic inventory system relies on manual counts at set intervals, like monthly or quarterly. But the differences run much deeper than timing. Each system […]

Coronavirus: The Implications for B2B Commerce

First and foremost the COVID-19 novel coronavirus outbreak is a terrible human tragedy, affecting hundreds of thousands of people across the globe. Living in Seattle as I do – perhaps the first place in North America to really experience the outbreak – you understand how interconnected we are as human beings, and the few degrees […]

Bloomreach Commerce Pulse: Update on US, UK, & EU eCommerce Traffic & Sales – Wk of March 15-21, 2020

The week of March 15 saw the impact of the coronavirus pandemic really hit home across North America, Europe, the United Kingdom, and much of the rest of the world. Governments were forced by the basic math into a difficult decision to ask citizens to ‘shelter in place’, not leave their homes, and to close […]

Laying the Foundations for Digital Transformation in 2021

With the pandemic forcing customers to stay home, many companies have scrambled to switch their focus to digital. Rapid change is never easy, but there are some fundamental things you can do to give your business the best chance of thriving online.  At our annual brConnect event we assembled an expert panel representing three of […]