How To Achieve Customer Centricity With Bloomreach and Voxwise
As businesses continue to digitize and ecommerce grows, companies investing in data-powered customer centricity will be the winners of the future. Small traditional retailers have always known that building a relationship with customers is the key to success. Meanwhile, as retailers grow over time, they often end up pushing products on the masses anonymously. But […]
Make the Case for Product Search as Your Next Ecommerce Priority
Product search is a journey for every company. Still, businesses should strive to get to the same destination: presenting relevant, personalized, and meaningful search results that entice their customers or buyers to act. This is completely possible with the right search technology. While there are dozens of ways to allocate your ecommerce budget, grow revenue, […]
4 Examples of Winning Ecommerce Site Search (and Merchandising)
What does a winning ecommerce site search experience look like? Many product discovery vendors have different ideas on which technologies should be prioritized to increase revenue and improve bottom lines. Machine learning, historical data, semantic understanding — all these checkboxes that you might (or might not) have on your list of ecommerce site search requirements […]
Predictive Search: Exploring the Autocomplete Technology and Beyond
Sure, we’ve all experienced instances where technology can be creepy. More often, though, we’ve experienced moments where technology’s ability to read our minds has been very convenient. Take the search bar, for example. If you’ve ever relied on the search bar’s autocomplete to fill in missing letters or correct misspellings, then you know first-hand how […]
The 4 Steps Business Buyers Should Take on Your Distribution Website
When looking at the results of our survey report — “Are B2C Practices the Future of B2B Ecommerce?” — a lot of questions came to mind, with the most important being: How should distributors apply this data to their B2B ecommerce strategies moving forward? As many B2B distributors are realizing, it is no longer enough […]
Ecommerce Personalization: Your Complete Guide
Ecommerce personalization has been a key focus for digital business for a long time, with the ultimate ambition being a consistent, cross-channel experience that adapts to customer needs and goals in real time. The good news for digital commerce is that these technologies have finally arrived. The bad news is the sheer number and variety […]