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Drive 5%+ RPV with AI-driven Merchandising Tools

Bloomreach Merchandising Module


A set of AI-driven merchandising tools to help you make impactful and effective changes that convert more traffic.

Manual Is Not The Solution

Lots of Decision to Make, Not Enough Merchandisers

Every eCommerce company and merchandiser has one goal in mind – connect shoppers with the right product so that they “Add to Cart” fast.

Execution though is always difficult. Requiring lots of coordination. 

With growing product catalogs, number of sites and languages every year, the number of decisions to make gets higher and it doesn't make merchandisers' jobs any easier. 

Merchandisers are left alone with manual tools and it keeps them limited in their impact.

What Makes Bloomreach Different?

Bloomreach is the only merchandising solution with:

  • Role-based analytics built for merchandisers
  • Intelligent algorithms to proactively suggest opportunities to merchandisers
  • Powerful multi-site functionality to scale to hundreds of sites and experiences
  • An “insight to action” flow for merchandisers that uses AI to complement their intuition 
  • A dashboard that allows for content creation, landing pages creation, recommendations and search management, all in one place

This Is How We Do It

Do More With Less

Stop Spending Your Days on Manual Tasks

Merchandisers need scale. Don’t spend hours merchandising thousands of products. Let AI help you do the manual labor so you have time to get strategic.

Proactively Identify Opportunities and Solutions

Bloomreach provides a “Top Opportunities” report that helps merchandisers know where to spend their day.

Reduce Your Merchandising Workload

Focus on the top priorities and then let AI help automate and personalize the areas of the site you can’t get to.

Spend 30-50% Fewer Hours on Operational Tasks

Don’t waste time on operational tasks. Spend less time building pages and finding insights.

Our system for merchandising was tedious and inefficient, [Bloomreach] came in and really helped us out. [The data] is packaged in a way that is really accessible, user-friendly, and makes us want to use it. It helps me save time...when I build a page, it cuts my time in half.

Jillian Brendlen, Associate Site Merchandiser, Uncommon Goods

Insights to Action

Leverage Data to Make More Impactful Decisions

Bloomreach proactively suggests to merchandisers the top opportunities across the site to help them answer the question: “Where is the more impact I can make today?”

Analytics Built for Merchandisers, not For Analysts

Bloomreach Merchandising provides merchandiser-specific analytics and a heatmap to help them get insights into each customer's unique journeys and preferences. It identifies the low-hanging fruit where a merchandiser should spend their time first.

Evaluate Performance of Category Pages Across Your Site

Quickly diagnose which products are underperforming and which need more exposure. Get to see improvement opportunities such as exit rate, search results, and top categories to work on.

A/B Testing to Further Optimize for Conversion

The tools enable the merchandiser to check their intuition by quickly A/B testing their change to a product grid or navigation.

Before Bloomreach, we all did some sort of manual reporting to try to figure out how to merchandise the categories. We have over 400 categories - it was literally impossible to merchandise all of them manually in a timely manner.

Monica Cleveland, CMO, Annie Selke

Boost, Bury, Personalize

Take Full Control of the Shopping Experience

Boost and Bury to Tell a Visual Story

Bloomreach Merchandising provides the tools to boost, bury, re-direct and personalize to quickly make changes to the site, all with easy preview.

Quickly Create Targeted Campaigns

Prominently display products for a given duration of time and for a sale. Use targeting to show different search results and curate your promotions to specific audiences.

Bloomreach is the perfect blend of art and commerce. It enables us to set rules to influence machine learning to drive key trends and metrics like margin, Average Order Value, and conversion rate."

Harriet Dowell, eCommerce Trading Manager, Boden

Join the Digital Merchandising Community

Growth-driven merchandiser, this is for you!

Join 600 merchandisers who get together to discuss practical problems, to network and get to know other professionals.

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Learn How Bloomreach Can Work For You

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See how Bloomreach can help your business. 

See How Much You Can Grow with Bloomreach

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