Bloomreach Named a Leader in the 2025 Gartner Magic Quadrant for Personalization Engines
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Don’t Build Your Search Strategy on Lies and Misinformation

There’s been plenty of confusion and misinformation in the market around ecommerce search. Vendors make bold claims about which search technologies are on the way out and which ones are “innovative,” but these claims are often misleading or outright false. A lot of technical jargon also gets thrown around, leading to confusion about what’s current […]
6 Ways To Engage Your Customers With a Conversational Shopping Strategy

Is conversational shopping part of your 2025 strategy? If not, now’s the time to seriously consider conversational commerce if you hope to keep your customers coming back. As conversational AI has evolved, so too have consumer expectations. They expect personalization, and they expect it fast. With a conversational shopping solution, you’ll be able to create […]
Beyond Language Barriers: Why Language-Neutral Is the Future of Ecommerce Search
Many business owners view expanding into foreign markets as a sign that they’ve truly “made it.” However, managing multiple languages for a global brand can be challenging. It’s easy for search engines to misunderstand queries in different languages, creating poor site search experiences that lose sales. In reality, true success lies in offering a seamless […]
Burton Taps Into Loomi AI and Bloomreach Discovery for Conversion-Boosting Insights
Building on a legacy that began in 1977 with Jake Burton Carpenter’s vision, Burton is committed to delivering high-quality snowboarding gear, reducing environmental impact, and promoting fair labor practices — all while honoring its founder’s pioneering spirit. From transforming a backyard hobby into a global sport, the company remains at the forefront of innovation and […]
How To Reduce Cart Abandonment: The Role Of AI-Powered Personalization in Profitable Sales
Cart abandonment can be a silent killer of ecommerce revenue. You spend time and money bringing customers to your site, they browse, add products to their cart, and then… nothing. They leave without completing the purchase. A staggering 70% of shopping carts are abandoned across the ecommerce world. That’s a huge missed opportunity for profitability. […]