Marketing on Roblox: The Next Big Thing or Just Hype?
Virtual concerts on Roblox gained massive popularity during the pandemic, but did you know brands are now using the game to leverage immersive marketing tactics to connect with Gen Z and Gen Alpha? In this episode, Roxy and Elena explore the growing appeal of Roblox as a marketing channel, where major brands like Nike, Hilton, […]
Pollard Banknote Builds Real-Time Customer Journeys With Bloomreach Engagement
Industry: Gaming Pollard Banknote Limited partners with lotteries around the world to drive their revenue for good causes. With printing industry roots dating back to 1907, the company has kept pace with the developing needs that lottery clients require, becoming one of the largest instant-win ticket providers in the world. In the last decade, the […]
TeamSport Powers Data-Driven Email Campaigns With Bloomreach Engagement
Industry: Travel & Hospitality TeamSport is the UK’s largest provider of indoor go-karting. Founded in 1992, the company offers 35+ racing circuits nationwide and in Europe, providing the ultimate indoor karting experience to over 1.3 million yearly visitors.
How To Use AI in Email Marketing To Save Time and Money
Artificial intelligence (AI) is on every marketer’s mind right now, and for good reason. It’s a tool that’s reshaping how marketing works and operates, especially when it comes to AI in email marketing. But while everyone is eager and anxious to adopt AI, it’s important to understand exactly what you want AI to achieve. The […]
How Smaller Teams Can Do More With Less Using Bloomreach Engagement
This is a guest post written by Bloomreach Ambassador Simon Löfgren, Marketing Automation Manager at Proffsmagasinet. There’s a common misconception I come across when I talk to my colleagues in other marketing teams: a bigger, bolder marketing strategy requires more people to make it happen. But this isn’t always the case. With the right tools, […]
3 Use Cases To Supercharge Growth of Your Travel Business With Bloomreach
Today’s travelers are no longer just looking for a place to stay — they’re seeking an escapade that feels uniquely theirs. However, with this renewed enthusiasm comes a more discerning eye, with travelers being more careful about where to spend their time and hard-earned money. And, as you may have noticed, the old ways of […]
