Bensons for Beds Increases Ecommerce Sales 41% YoY With Bloomreach Engagement

8da7d847-874f-444e-ad58-4aba97a206a9

Bensons for Beds is a British bed retailer that specializes in selling a diverse range of beds, mattresses, and bedroom furniture across its 160+ stores and online. With over 70 years of retail and manufacturing experience, Bensons understands the importance of creating a tailored sleep experience for customers.   

Why You Need a CDP With Marketing Automation for Your Marketing Tech Stack

f3d77c75-f598-4cea-a8bd-e11d44f4d489

Every marketer understands the importance of collecting and utilizing customer data to streamline your customer relationship management, your marketing efforts, and to increase conversions. But before you can put all of your customer data to work, you need to choose the right tools for the job.  Because it can be challenging to make sense of […]

Unisport Upgrades Email Marketing With Bloomreach Engagement and Mailgun

dc395e47-65f6-41ce-93ad-4d8b891ea81b

Unisport is Europe’s leading online retailer of football boots, shirts and other equipment. Unisport is also a global media platform for football related content with over six million followers on social media worldwide. Since 1995, Unisport has served football players and fans with football products and expert guidance. Besides flagship stores in the heart of […]

A Marketer’s Guide to Personalization at Scale

6f54cc63-18ad-483e-9af6-0089022f810e

By 2023, the global revenue of customer experience personalization and optimization software is expected to surpass 9 billion US dollars, according to Statista. Businesses are spending more than half of their marketing budgets on personalization today.  While personalization is not new — it’s been around for many years — a lot of companies have failed […]

Customer Data Management: How To Collect Your Customer Data

165a1cca-066d-4d67-9f4b-066b313068a6

If your business wants to thrive in the modern ecommerce landscape, customer data management needs to be a priority. We’re experiencing neck-and-neck competition in the current state of digital marketing, and customer data management is one of the key capabilities that sets the best businesses apart from the rest.  In the world of ecommerce, there […]