What Is Customer Lifetime Value? The Ultimate Guide to CLV
The importance of customer lifetime value (also called CLV, CLTV, LCV, or LTV marketing) has been understated for a long time. And more often than not, it’s the most important metric that companies ignore. Research from Bain & Company backs this up: a 5% increase in customer retention increases profits by 25-95%. Despite this, too […]
Cross-Sell Your Way to a Higher LTV With Product Recommendations
Opportunity Encourage customers to purchase additional products and services. Loomi can recommend complementary products that customers might be interested in via the product description page, the checkout page, or in a post-purchase email. Example If a customer buys a smartphone, the model can recommend accessories such as earphones or phone cases. Display “”frequently bought together”” […]
Product Discovery Quiz
Opportunity Create a guided, interactive product discovery experience by asking shoppers targeted questions. This helps identify items that align with their specific preferences, leading to higher engagement, smoother decision-making, and increased conversions. At the same time, you gather valuable customer data that can inform and personalize future marketing campaigns. Example Invite customers to complete a […]
Boosting Conversions with AI-Powered Guided Shopping
Opportunity Many shoppers abandon their sessions without purchasing because they struggle to find the right product or need guidance before committing. Without real-time engagement opportunities, retailers miss out on valuable conversion opportunities. Example A brand integrates Clarity to dynamically assist shoppers based on browsing behavior, offering tailored product suggestions and interactive discovery paths. AI-driven conversations […]
Scaling Personalized Shopping Assistance Without Hiring More Staff
Opportunity Delivering a high-touch, VIP shopping experience is expensive and difficult to scale. Live agents can’t always provide instant, personalized recommendations at scale. Example Clarity acts as a scalable AI shopping concierge, offering personalized product suggestions, expert guidance, and upselling opportunities—without the need for additional human resources. AI-driven engagement ensures every shopper receives the same […]
Capturing More Sales by Engaging Non-Searching Shoppers
Opportunity Many shoppers browse without using site search, meaning retailers miss out on capturing their intent. Without proactive engagement, these visitors often leave without making a purchase. Example Clarity initiates contextual conversations with passive shoppers, helping them discover products without requiring manual search queries. AI-driven engagement guides shoppers from interest to purchase, increasing conversion rates. […]