Getting BOPIS Right: Lessons From Big Box Retail and How Bloomreach Makes It Work
On paper, BOPIS (buy online, pick up in store) is simple: place an order online, drive to your local store, and pick it up without wandering the aisles. In reality, especially with groceries, it’s a minefield of broken promises. If you’ve shopped for groceries online, you’ve probably experienced it: For grocery shoppers, this isn’t just […]
Turn Jewelry Post-Purchase Experiences Into Revenue Gold Mines With AI-Powered Cross-Sell Automation
Most ecommerce marketers hemorrhage money every single day by treating their highest-intent customers like strangers. Let’s say someone just bought a men’s watch from your site. They’re literally at peak trust and engagement with your brand. But what do most companies end up doing at this moment? They send a generic “thanks for your order” […]
Bloomreach Named a Leader (Again!) in the 2025 Gartner® Magic Quadrant™ for Search and Product Discovery
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Transform Post-Purchase Experiences Into Revenue Opportunities With AI-Powered Cross-Sell Automation
Most businesses miss their biggest revenue opportunities by treating their highest-intent customers like strangers. Let’s say someone just made a purchase from you. They’ve completed the transaction, demonstrated trust in your brand, and are at peak engagement. Many companies make the mistake of simply sending a generic “thank you” message and considering the interaction complete. […]
What Does a Successful Ecommerce Merchandising Strategy Look Like?
When you actually sit down and think about it, isn’t it crazy that the earliest days of trade and commerce date back to the Neolithic period in the year 10,000 BCE? From there, the development of commerce continued in Mesopotamia (3,500 BCE), in Egypt (3,000 BCE), and on the Silk Road (130 BCE), an extensive […]
Ecommerce Personalization: Your Complete Guide
Ecommerce personalization has been a key focus for digital business for a long time, with the ultimate ambition being a consistent, cross-channel experience that adapts to customer needs and goals in real time. The good news for digital commerce is that these technologies have finally arrived. The bad news is the sheer number and variety […]