Say Hello to Bloomreach Content
Meet your customers where they are. It’s the golden rule for every business. In the past, your sole option was to place a physical storefront in front of foot traffic. Now, the world has changed and ecommerce has become a bigger part of our lives than ever before. Your business needs to meet shoppers with […]
March Bloomreach Discovery Update: Part Number Search, Easier Merchandising, and More
Get ready for some great new features if you’re a brSM customer. We’re finishing off the month with three exciting releases that will help merchandisers continue to rock their search experience. At Bloomreach, we believe that excellent commerce experiences always start with best-in-class search, and these features are one more way you can use search […]
Our 5 Favorite Moments from the Commerce Experience Summit ’21
Last week, Bloomreach held our annual Commerce Experience Summit – the conference made for, and by, retail and ecommerce experts. This year we tackled the theme, “Digital First, Digital Now” and provided the actionable insights, data-driven trends, and top strategies commerce professionals need to succeed in a rapidly changing and increasingly digital world. From brand-new […]
Omnichannel Marketing Strategy: Learn How to Create Channel-Specific Content
The customer experience begins at the first impression. Sometimes, that’s through an engaging Instagram post. Other times, it’s by landing serendipitously on your website. Because there are so many ways for customers to interact with your brand, an omnichannel presence has become more important than ever. In the real world, our environment and audience play […]
Built For Commerce: Break Free from the Sea of Sameness and Yield Greatness With Bloomreach Content
Cookie-cutter houses. What pops into your mind when you hear that? Streets lined with bland, constructed ubiquity, both inside and out. Neighborhoods built with no inspiration, no individuality. And although these houses have everything you’d expect like walls, rooms, windows, and appliances, you have no desire to live in an unremarkable commodity. Nancy Duarte said […]
NEW ✨ Personalized Landing Pages and VIP Homepages
Personalization! It’s the number one priority for 51% of marketers as customers crave personalized experiences. And rightfully so, personalized landing pages see an average conversion lift of 30% . And yet, a lot of the personalization efforts in the market are failing. Despite the undeniable business potential, the most common approaches to personalization fail. We’ve […]