Future Commerce: The State of GenAI x Commerce

The future of generative AI in ecommerce

Bloomreach is thrilled to have partnered with Future Commerce to bring you this report on the adoption of generative AI by the commerce industry. Access the sentiment of 300+ e-commerce professionals surveyed by Future Commerce, and see for yourself how exactly generative AI is transforming commerce.

The Impact of Gmail’s One-Click Unsubscribe Button and 5 Ways To Keep Your Unsubscribe Rates Down

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This is a guest post written by Bloomreach Ambassador Petr Václavek, Head of Customer Engagement at Colours of Data, a data analytics consultancy boutique combining business insight with big-data experience.  Google’s recent announcement regarding email deliverability — particularly the requirement of one-click unsubscribe buttons — has sent ripples through the email marketing landscape. This feature […]

7 Ecommerce Case Studies To Inspire You

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In the highly competitive world of digital commerce, relevancy needs to be a top priority.  If you’re not consistently meeting consumer expectations, they won’t hesitate to move on to a competitor. Online businesses must constantly be aware of ways to keep customers engaged and coming back. That’s why we’ve pulled together the following seven real-world ecommerce […]

Navigating Gmail and Yahoo’s Deliverability Changes: What You Need To Know

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Note: Gmail and Yahoo have introduced stricter requirements for bulk email senders to protect users from spam and abuse. Starting November 2025, Gmail is ramping up enforcement of these rules: messages that don’t meet the sender requirements may be temporarily rate-limited or permanently rejected, rather than simply routed to spam. Our official recommendation is to […]

How On-Site Personalization Enhances Your Omnichannel Strategy

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Every marketer knows there’s no such thing as a constant in ecommerce, but there is one thing you can bank on: the expectations of customers are ever-increasing. A few years ago, marketers could get away with campaigns that had a few personalized touches to entice a shopper to click through to their website. But today’s […]