Digital Commerce: Top Challenges, Trends, and Steps To Take
Customer expectations can shift in an instant and digital commerce companies’ ability to adapt to market trends will determine their level of success in online retail. If you’re looking for a plan to navigate all the digital commerce changes and ecommerce trends shaping the marketplace today, keep reading to learn everything you need to know. Key Takeaways […]
The AI Search for Commerce Guide
Artificial intelligence (AI) is a crucial tool that helps retailers gain a competitive edge. By analyzing historic data, like shopping history and product searches, retailers can better understand their customers’ needs and preferences, and tailor the experience they deliver accordingly. The technology is so revolutionary that AI spending in the retail industry has grown 39% […]
4 Ways AI Site Search Can Boost Ecommerce Revenue
Ecommerce is one of the leading adopters of AI because of its potential to enhance the customer experience — 84% of ecommerce businesses either use or have AI as a top priority. One of the most frustrating parts of the customer journey occurs during site search when a customer enters their query and is presented […]
The Importance of Personalized Search
Have you ever gone into a coffee shop or restaurant where the cashier already knows what you’re going to order because they recognize you? “Would you like your usual?” they ask. This is personalization, and consumers love it. The ability to personalize search results for your digital commerce customers based on web history or other […]
Ecommerce Personalization in Action: Five Ways That Businesses Have Leveraged AI and Personalization
The increased accessibility to artificial intelligence (AI) and machine learning has generated incredible advancements with ecommerce personalization efforts in digital commerce. The sheer speed at which the machines ingest commerce data and make it usable for companies in creating a customer-centric experience is staggering. And it’s only going to keep improving as companies desire to […]
How To Use Bloomreach To Group and Split Products for Apparel
One of the most common needs we see from customers in the apparel space is to expand and contract their product catalog in different scenarios. Fortunately, Bloomreach Discovery makes it easy to split or group products as needed. Read on to learn of three different experiences we often provide our customers. Splitting by Color When […]