Learn how B&S is transforming the traditional B2B distribution sector by offering a headless, experience-first, digital experience to its customers.
For us, commerce & eCommerce are not two separate things - they are the same.
Rene van Gelderen , Corporate IT Director, B&S
B&S is a leading B2B wholesaler and distributor of fast-moving consumer goods specialized in delivering to remote markets in over 100 countries.
Traditionally, B&S only sold through offline channels, but they knew how important it was to offer an excellent digital commerce experience.
B&S needed to make the switch to digital commerce, but how could they overcome all the challenges associated with such a digital transformation?