Wyng is at the forefront of B2C marketing technology, offering a Data Capture & Engagement (DCE) Platform that helps retailers and brands engage consumers, earn trusted data, and deliver more relevant experiences.

Marketing teams use the Wyng platform to create digital experiences (ie. quizzes, promotions, mini games, instant wins, preferences centers, and more) that engage consumers at key moments along their journey, capture valuable zero-party and first-party data, and deliver personalized promotions. By leveraging Wyng, brands can build and strengthen direct relationships with consumers, enrich their customer database, and improve marketing efficiency and agility – all while ensuring compliance with data privacy laws.

Key Capabilities:

• Interactive Campaigns – Launch product advisors, sweepstakes, instant wins, countdown calendars, mini games, and other digital experiences to drive opt-ins, enrich profiles, and boost sales.
• Zero & First-Party Data Capture – Collect likes/dislikes, interests, needs, values, and other preference data directly from customers through engaging, branded experiences.
• Personalized Experiences – Tailor offers, recommendations, and content in real time.
• Privacy-First Approach – Built to comply with evolving privacy standards and consumer expectations.
• Seamless Integrations – Connects with leading marketing and commerce platforms to activate data instantly.
• MACH-Certified – Showcases our commitment to embracing modern, flexible, and composable technology architecture