The AI Search for Commerce Guide
Artificial intelligence (AI) is a crucial tool that helps retailers gain a competitive edge. By analyzing historic data, like shopping history and product searches, retailers can better understand their customers’ needs and preferences, and tailor the experience they deliver accordingly. The technology is so revolutionary that AI spending in the retail industry has grown 39% […]
4 Ways AI Site Search Can Boost Ecommerce Revenue
Ecommerce is one of the leading adopters of AI because of its potential to enhance the customer experience — 84% of ecommerce businesses either use or have AI as a top priority. One of the most frustrating parts of the customer journey occurs during site search when a customer enters their query and is presented […]
What Does a Successful Ecommerce Merchandising Strategy Look Like?
When you actually sit down and think about it, isn’t it crazy that the earliest days of trade and commerce date back to the Neolithic period in the year 10,000 BCE? From there, development continued in Mesopotamia (3,500 BCE), in Egypt (3,000 BCE), and on the Silk Road (130 BCE), an extensive network of trade […]
The Importance of Personalized Search
Have you ever gone into a coffee shop or restaurant where the cashier already knows what you’re going to order because they recognize you? “Would you like your usual?” they ask. This is personalization, and consumers love it. The ability to personalize search results for your digital commerce customers based on web history or other […]
Ecommerce Customer Experience: How To Create Great Experiences
Creating a great ecommerce customer experience is no longer an added bonus for online stores to offer. It’s a must to compete in the modern market. Now more than ever, customers value business relationships that anticipate their needs and deliver easy, memorable experiences on their devices of choice. A positive customer experience goes a long […]
Ecommerce Personalization in Action: Five Ways That Businesses Have Leveraged AI and Personalization
The increased accessibility to artificial intelligence (AI) and machine learning has generated incredible advancements with ecommerce personalization efforts in digital commerce. The sheer speed at which the machines ingest commerce data and make it usable for companies in creating a customer-centric experience is staggering. And it’s only going to keep improving as companies desire to […]