The Future of Mobile Marketing and Why It Is Here To Stay
Whether you realize it or not, mobile marketing is ingrained into the fabric of our lives and has carved out a niche that will likely never be replaced. In fact, mobile has literally become the centerpiece of most customer experiences. The vast majority of web browsing, search engine queries, video consumption, email opens, and social […]
AI, Social Commerce, and Omnichannel: Key Takeaways From Shoptalk Spring 2024
Shoptalk Spring was this week, and Las Vegas is buzzing with over 10,000 people in the ecommerce space, from retailers and brands to tech vendors. While there was the usual bustle up and down the corridors of the Mandalay Bay Resort and Casino, the energy felt supercharged with all the talk about AI adoption, the […]
Solving Your Tech and Data Silo Problems With Bloomreach + Loomi
Siloed data can have major ripple effects on a business. Can’t quite picture it? Just imagine a game of telephone. As each person passes a message to the next, by the time it reaches the last person, the message is oftentimes hardly recognizable anymore. This distortion is a useful metaphor in thinking about the problem […]
Future Commerce: The State of GenAI x Commerce
Bloomreach is thrilled to have partnered with Future Commerce to bring you this report on the adoption of generative AI by the commerce industry. Access the sentiment of 300+ e-commerce professionals surveyed by Future Commerce, and see for yourself how exactly generative AI is transforming commerce.
The Impact of Gmail’s One-Click Unsubscribe Button and 5 Ways To Keep Your Unsubscribe Rates Down
This is a guest post written by Bloomreach Ambassador Petr Václavek, Head of Customer Engagement at Colours of Data, a data analytics consultancy boutique combining business insight with big-data experience. Google’s recent announcement regarding email deliverability — particularly the requirement of one-click unsubscribe buttons — has sent ripples through the email marketing landscape. This feature […]
The Forrester Wave™: Commerce Search And Product Discovery, Q3 2023
Bloomreach is thrilled to have been named a Leader for Search and Product Discovery. Access the evaluation of vendor positioning from Forrester and see for yourself the benefits from implementing a Product Discovery solution.
