See All Use Cases

Reactivation Campaign for Disengaged Email Subscribers

This use case will target lapsing customers with customized email communication, including personalized subject lines, content, and purchase recommendations. The highly personalized email will help reactivate and reengage customers with your brand and push them towards purchase.
Learn more in the documentation.

Goal

Maturity

Channel

Tags

Metrics

Industries

Available in Use Case Center

bloomreach_pattern
Plug and Play Example of the Personalized Reactivation Email Campaigns

Reconnect with customers who have not purchased in a while or engaged in recent email campaigns. Identify and target your customer with highly personalized messaging via email.

“Reactivation campaigns can increase your bottom line by reselling or upselling to dormant customers. The revenue opportunities are even greater if a dormant customer had a positive experience with your brand or solution in the past.”

Explore more from our Use Case Library

Web Personalization
Easy-Access Discount Code Banner
SMS
SMS Subscription via Text Evaluation
SMS
SMS Subscription DOI Checkout Banner
Omnichannel
Reactivation of Lapsing Customers With Contextual Personalization
Web Personalization
YouTube Video Banner
Email
Black Friday Email Campaign with Sending Prioritization

Personalized Customer Journeys Lead To Better Customer Experiences

There’s a reason we’re trusted by 1,400+ brands worldwide

Life With Bloomreach

Watch this video to learn what your life could look like when you use Bloomreach.