Discover Customer Preferences With Zero-Party Data Capture on Your Website or App

Bloomreach showing how their product can discover customer preferences with zero-party data capture on a website or app

Opportunity Build an accurate, complete picture of your customers in a privacy-friendly way that benefits customers and your brand. Example Ask questions to better understand your customers’ favorite categories, information format preference (e.g., visual or text), shopper type (e.g., premium or discount-hunter), etc. Use the information you collect, in conjunction with Bloomreach’s in-session predictions, to […]

Erfassen Sie Zero-Party-Daten via Web und App

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Der Vorteil Machen Sie sich trotz strenger Datenschutzverordnungen ein genaues und vollständiges Bild Ihrer Kund:innen, von dem sowohl Sie als auch Ihre Kund:innen profitieren. Beispiele Finden Sie über gezielte Fragen heraus, welche Kategorien Kund:innen bevorzugen, welche Formate (Video, Text) sie bevorzugen, welcher Einkaufstyp sie sind (Premiumkäufer:in oder Schnäppchenjäger:in) und vieles mehr. Mit den so gesammelten […]

O2 Slovakia Builds Better Ad Audiences With Bloomreach Engagement

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O2 Slovakia is a telecommunications company operating in Slovakia and a member of the PPF Telco Group. Working at the forefront of mobile communication, the company has provided valuable services for over 15 years and currently serves 2.3 million customers and counting. 

Deutsche Telekom Delivers A Personalized Experience To Their Mobile Customers

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Deutsche Telekom, the leading European telecommunications provider encompassing brands T-Mobile, produces native apps that are delivered across their mobile customer base. With some 156 million mobile customers, 29 million fixed-network lines, and more than 18 million broadband lines, Deutsche Telekom is paving the way for the gigabit society through their innovative mobile approach. With Bloomreach […]

Target Ads to Audiences Who Haven’t Opened an Email or SMS

Bloomreach showing how their product can target ads to audiences who haven't opened an email or SMS, enhancing marketing strategies

Opportunity Capture missed conversion opportunities by retargeting audiences who haven’t opened emails or SMS through ads and social media. Example If a customer didn’t open your email or SMS campaign, target them with ads via Instagram to make sure that your message and/or promotion hits home. Value Improve customer experience and increase engagement.

Life With Bloomreach

Watch this video to learn what your life could look like when you use Bloomreach.