SmartPak Embraces AI Merchandising Practices With Bloomreach Discovery
SmartPak, a Covetrus brand, was founded in 1999 based on one brilliant idea: creating single-packaged horse medication and supplements that are preselected and premeasured for each individual horse. In fact, the initial idea for SmartPak was sparked by a love for healthy horses and a passion for happy riders. Although SmartPak is foundationally a direct-to-consumer […]
Dynamically Recommend Products To Increase Conversions and AOV
Opportunity Save on manual work and automate the recommendations process. Merchandisers can use Loomi AI to create recommendations that dynamically update with the best products. Example Let’s say a merchandiser wants to create a “frequently bought together” recommendation widget on the site. To create the initial widget, the merchandiser can simply enter some prompts for […]
Retain Customers’ Time on Site With Similar and Co-Viewed Products
Opportunity Based on the product a customer is currently viewing, Loomi can automatically show simlar products on any page or in an email or text. Example Loomi can recommend similar products based on the product a customer is currently viewing, suggesting alternatives and enriching the shopping experience. If a customer looks at a fluted terracotta […]
Highlight Items That Are Frequently Bought Together
Opportunity Help a customer find everything they need for a purchase by highlighting products that are related and frequently bought together by others. Example If a customer is looking for a light switch, they’ll likely also purchase a light box. You can now highlight these items for customer and make it easier for them to […]
Highlight Previously Purchased Products
Opportunity Optimize search for each customer by highlighting products they’ve purchased in the past. This also streamlines the search process and avoids having customers sift through search results to find the same products. Example If an office manager regularly buys a certain brand of pens, highlight them the next time they visit your site to […]
Control Product Assortments per Contract, Customer, or Market
Opportunity Restrict product assortment from customer to customer depending on contract so you can highlight relevant results and correct pricing. Example If you have a large number of medical supplies in your inventory, and someone from an existing hospital contract visits your page to reorder supplies, automatically filter results to items in their contract so […]
