Bloomreach Named a Leader in the 2025 Gartner Magic Quadrant for Personalization Engines
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Don’t Build Your Search Strategy on Lies and Misinformation
There’s been plenty of confusion and misinformation in the market around ecommerce search. Vendors make bold claims about which search technologies are on the way out and which ones are “innovative,” but these claims are often misleading or outright false. A lot of technical jargon also gets thrown around, leading to confusion about what’s current […]
The Merchandiser Reimagined: How AI Is Changing the Role
You’re not imagining it: People are worried about AI taking their jobs. This concern is evident in frenzied LinkedIn posts, conversations among friends, and even roundtable discussions at work. AI is on everyone’s mind, and not always for the right reasons. The numbers show that most of us are apprehensive about AI replacing our jobs. […]
Episode 91: An Executive-Level Breakdown of AI’s Impact on Search
In order to unlock AI’s highest potential in shopping experiences, we need to understand how AI understands us: our language, our buying patterns, and our search preferences. Joining co-hosts Elena and Roxy on this week’s episode is Xun Wang, CTO at Bloomreach, who gives the 411 on how AI and large language models (LLMs) are […]
Transforming Product Discovery Through AI-Powered Personalization
Personalization is a word that’s been on everyone’s lips for years, and the appeal is easy to understand: It allows businesses to tailor their offerings to individual customer preferences, increasing engagement and loyalty while driving higher conversion rates and sales. But even though personalization is seen as the holy grail of the customer experience, it […]
Dynamic Categories: Empowering Merchandisers To Be More Efficient
Modern ecommerce teams are constantly “spinning plates.” With the growing scale and complexity of global ecommerce, it’s often up to the ecommerce team to manage this growth and optimize the site experience for conversions and customer experience. The tasks are endless: update product listing pages, build new category pages, make sure promotions are hitting the […]