Beyond Language Barriers: Why Language-Neutral Is the Future of Ecommerce Search

Many business owners view expanding into foreign markets as a sign that they’ve truly “made it.” However, managing multiple languages for a global brand can be challenging. It’s easy for search engines to misunderstand queries in different languages, creating poor site search experiences that lose sales.  In reality, true success lies in offering a seamless […]

The Merchandiser Reimagined: How AI Is Changing the Role

You’re not imagining it: People are worried about AI taking their jobs.  This concern is evident in frenzied LinkedIn posts, conversations among friends, and even roundtable discussions at work. AI is on everyone’s mind, and not always for the right reasons. The numbers show that most of us are apprehensive about AI replacing our jobs. […]

Giving Merchandisers Unprecedented Control With AI Studio

Our work with hybrid vector search has allowed us to strike the right balance between precision and recall, resulting in a product discovery solution that can serve incredibly relevant results based on a nuanced understanding of human language. But intent relevance is only one piece of the puzzle — there are other signals that determine […]

Essential Best Practices for Ecommerce Search Optimization

Have you given thought to your site search lately?  Too often, ecommerce businesses treat their site search engine as a necessary function of their website, rather than a virtual sales associate. Just like your best salesperson on the shop floor, a top-notch search function can guide customers directly to what they want,  To create this […]

Episode 91: An Executive-Level Breakdown of AI’s Impact on Search

In order to unlock AI’s highest potential in shopping experiences, we need to understand how AI understands us: our language, our buying patterns, and our search preferences. Joining co-hosts Elena and Roxy on this week’s episode is Xun Wang, CTO at Bloomreach, who gives the 411 on how AI and large language models (LLMs) are […]

How To Choose the Best Search Engine for Ecommerce

Your search engine should be as helpful as a friendly store assistant. Have you ever walked into a store with only a vague idea of what you want and no idea where to start? Fortunately, a helpful assistant guides you straight to your item, and suddenly, shopping feels like a breeze.  But here’s the thing: […]