{"id":67477,"date":"2025-08-19T18:33:32","date_gmt":"2025-08-19T18:33:32","guid":{"rendered":"https:\/\/www.bloomreach.com\/en?post_type=webinars&#038;p=67477"},"modified":"2025-09-10T03:38:40","modified_gmt":"2025-09-10T03:38:40","slug":"bfcm-deliverability-playbook-strategies-that-land-reach-and-convert","status":"publish","type":"webinars","link":"https:\/\/www.bloomreach.com\/fr\/webinars\/engagement\/bfcm-deliverability-playbook-strategies-that-land-reach-and-convert","title":{"rendered":"BFCM Deliverability Playbook: Strategies That Land, Reach, and Convert"},"content":{"rendered":"\n<p>Black Friday\/Cyber Monday (BFCM) can make or break your Q4 \u2014 but only if your messages actually reach your customers. In the first session of Bloomreach\u2019s three-part BFCM prep series, our experts will share strategies to keep your campaigns on target during peak season.<\/p>\n\n\n\n<p>Learn how to optimize email and SMS for maximum reach, navigate evolving compliance rules, and maintain clean, unified, activation-ready customer data. This tactical, no-fluff webinar is designed to ensure every send lands, every message converts, and every opportunity counts during the busiest shopping weekend of the year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Black Friday\/Cyber Monday (BFCM) can make or break your Q4 \u2014 but only if your messages actually reach your customers. In the first session of Bloomreach\u2019s three-part BFCM prep series, our experts will share strategies to keep your campaigns on target during peak season. Learn how to optimize email and SMS for maximum reach, navigate [&hellip;]<\/p>\n","protected":false},"author":366,"featured_media":57504,"template":"","webinar_pillars":[1199],"webinar_categories_engagement":[1203,1206,1200],"class_list":["post-67477","webinars","type-webinars","status-publish","has-post-thumbnail","hentry","webinar_pillars-engagement"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/webinars\/67477","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/webinars"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/webinars"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/users\/366"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/webinars\/67477\/revisions"}],"predecessor-version":[{"id":67478,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/webinars\/67477\/revisions\/67478"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media\/57504"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=67477"}],"wp:term":[{"taxonomy":"webinar_pillars","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/webinar_pillars?post=67477"},{"taxonomy":"webinar_categories_engagement","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/webinar_categories_engagement?post=67477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}