{"id":32786,"date":"2024-05-20T21:09:52","date_gmt":"2024-05-20T21:09:52","guid":{"rendered":"https:\/\/www.bloomreach.com\/products\/segments-et-creation-audience"},"modified":"2024-09-18T14:48:28","modified_gmt":"2024-09-18T14:48:28","slug":"segments-et-creation-audience","status":"publish","type":"products","link":"https:\/\/www.bloomreach.com\/fr\/produits\/segments-et-creation-audience","title":{"rendered":"Segments et cr\u00e9ation d&rsquo;audience"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"32786\" class=\"elementor elementor-32786 elementor-10476\" data-elementor-post-type=\"products\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69417f64 e-flex e-con-boxed e-con e-parent\" data-id=\"69417f64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6358e3d8 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"6358e3d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-356e08d1 elementor-widget__width-initial elementor-absolute e-transform no_border_radius elementor-widget elementor-widget-image\" data-id=\"356e08d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:-50,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/br_background_pattern_1.svg\" class=\"attachment-full size-full wp-image-2023\" alt=\"br_background_pattern_1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84584c0 elementor-widget__width-initial elementor-absolute e-transform no_border_radius elementor-widget elementor-widget-image\" data-id=\"84584c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/br_background_pattern_2.svg\" class=\"attachment-full size-full wp-image-2031\" alt=\"br_background_pattern_2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2cf2643 e-flex e-con-boxed e-con e-child\" data-id=\"2cf2643\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-69dd01ae e-con-full e-flex e-con e-child\" data-id=\"69dd01ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7c47deaf e-con-full e-flex e-con e-child\" data-id=\"7c47deaf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17dddfd8 elementor-widget elementor-widget-heading\" data-id=\"17dddfd8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Segments et cr\u00e9ation d'audience<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3678b0da elementor-widget elementor-widget-heading\" data-id=\"3678b0da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Segmentation client pilot\u00e9e par l'IA<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45ca6df9 elementor-widget elementor-widget-text-editor\" data-id=\"45ca6df9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"\">\n<section id=\"\" class=\"BannerDoc_ImageNone products-hero-section section-pattern section-pattern-13 position-relative pb-md-80 pb-lg-120 pt-lg-110\">\n<div class=\"container\">\n<div class=\"row align-items-center\">\n<div class=\"col-md-7 col-lg-8\">\n<div>\n<p>Assurez-vous que les bons clients voient le bon message de mani\u00e8re coh\u00e9rente sur tous les points de contact gr\u00e2ce \u00e0 de puissantes fonctionnalit\u00e9s de segmentation qui font partie int\u00e9grante de la construction et du d\u00e9ploiement de n&rsquo;importe quelle exp\u00e9rience.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3de57914 br_button icon-16 elementor-widget-mobile__width-inherit elementor-align-center elementor-widget elementor-widget-button\" data-id=\"3de57914\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#product-features\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M8 12.6657C7.73333 12.6657 7.48267 12.5617 7.294 12.3737L0.146667 5.22705C0.052 5.13238 0 5.00705 0 4.87305C0 4.73971 0.052 4.61371 0.146667 4.51971C0.241333 4.42505 0.366667 4.37305 0.5 4.37305C0.633333 4.37305 0.759333 4.42505 0.853333 4.51971L8 11.6657L15.1467 4.51971C15.2413 4.42505 15.3667 4.37305 15.5 4.37305C15.6333 4.37305 15.7593 4.42505 15.8533 4.51971C15.948 4.61438 16 4.73971 16 4.87305C16 5.00638 15.948 5.13238 15.8533 5.22638L8.70667 12.373C8.51867 12.5617 8.26733 12.6657 8 12.6657Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explorer les fonctionnalit\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b7ddd54 e-flex e-con-boxed e-con e-parent\" data-id=\"4b7ddd54\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6bfd8f02 e-con-full e-flex e-con e-child\" data-id=\"6bfd8f02\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-6757e20f e-con-full product_box e-flex e-con e-child\" data-id=\"6757e20f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"#\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b5917be elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3b5917be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-multiple-actions-money-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39600bd7 e-con-full e-flex e-con e-child\" data-id=\"39600bd7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7af65072 elementor-widget__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"7af65072\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Maximisez votre ROI gr\u00e2ce \u00e0 la segmentation client <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6696e9df elementor-widget elementor-widget-text-editor\" data-id=\"6696e9df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">La segmentation client permet de cibler les bons clients avec les bonnes offres au bon moment, en se concentrant sur des int\u00e9r\u00eats distincts.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69619120 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"69619120\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-2bb54cec e-con-full product_box e-flex e-con e-child\" data-id=\"2bb54cec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"#\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62f94062 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"62f94062\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-app-window-user\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26d869c8 e-con-full e-flex e-con e-child\" data-id=\"26d869c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f198308 elementor-widget__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"4f198308\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Trouvez des publics similaires \u00e0 vos meilleurs clients<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59d3f5c7 elementor-widget elementor-widget-text-editor\" data-id=\"59d3f5c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Ciblez des audiences similaires \u00e0 vos clients les plus fid\u00e8les et les plus pr\u00e9cieux pour augmenter les conversions et le chiffre d&rsquo;affaires.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ffc3ced elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4ffc3ced\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-13573983 e-con-full product_box e-flex e-con e-child\" data-id=\"13573983\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"#\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7abff12d elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7abff12d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-social-profile-smartphone-add\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5689672d e-con-full e-flex e-con e-child\" data-id=\"5689672d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a6111ce elementor-widget__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"4a6111ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">R\u00e9duisez les d\u00e9sabonnement gr\u00e2ce \u00e0 des campagnes cibl\u00e9es<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22d2d771 elementor-widget elementor-widget-text-editor\" data-id=\"22d2d771\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">La segmentation gr\u00e2ce \u00e0 l&rsquo;apprentissage automatique am\u00e9liore la personnalisation gr\u00e2ce \u00e0 des mises \u00e0 jour de donn\u00e9es en temps r\u00e9el, ce qui permet une personnalisation automatis\u00e9e et plus compl\u00e8te.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d29a2c1 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"d29a2c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a28fb68 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-image\" data-id=\"7a28fb68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1720\" height=\"1080\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/autosegmentation-in-article.jpg\" class=\"attachment-full size-full wp-image-10503\" alt=\"autosegmentation-in-article\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/autosegmentation-in-article.jpg 1720w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/autosegmentation-in-article-300x188.jpg 300w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/autosegmentation-in-article-1024x643.jpg 1024w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/autosegmentation-in-article-768x482.jpg 768w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/autosegmentation-in-article-1536x964.jpg 1536w\" sizes=\"(max-width: 1720px) 100vw, 1720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b56b9e1 e-flex e-con-boxed e-con e-parent\" data-id=\"4b56b9e1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d8ff1b4 elementor-widget elementor-widget-heading\" data-id=\"3d8ff1b4\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"product-features\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Caract\u00e9ristiques<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-64250212 e-con-full e-flex e-con e-child\" data-id=\"64250212\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6615f8d5 e-con-full e-flex e-con e-child\" data-id=\"6615f8d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c174194 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"2c174194\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1720\" height=\"1080\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-segment-data.jpg\" class=\"attachment-full size-full wp-image-10539\" alt=\"real-time-segments_customer-segment-data\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-segment-data.jpg 1720w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-segment-data-300x188.jpg 300w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-segment-data-1024x643.jpg 1024w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-segment-data-768x482.jpg 768w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-segment-data-1536x964.jpg 1536w\" sizes=\"(max-width: 1720px) 100vw, 1720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27ab7de e-con-full e-flex e-con e-child\" data-id=\"27ab7de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5cb88f4f elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"5cb88f4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cr\u00e9ez des segments pr\u00eats \u00e0 l'action<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e6af5e elementor-widget elementor-widget-text-editor\" data-id=\"9e6af5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Utilisez une interface intuitive con\u00e7ue pour les marketeurs pour d\u00e9finir des segments bas\u00e9s sur des attributs d\u00e9mographiques et des donn\u00e9es d&rsquo;\u00e9v\u00e9nements comportementaux. Connectez-vous \u00e0 n&rsquo;importe quelle source de donn\u00e9es \u00e0 l&rsquo;aide de l&rsquo;interface utilisateur ou de l&rsquo;API pour enfin prendre des mesures sur la base des informations que vous avez toujours eues. Segmentez \u00e0 votre guise gr\u00e2ce \u00e0 des capacit\u00e9s de segmentation pratiquement illimit\u00e9es et \u00e0 la vue unique du client.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<a class=\"elementor-element elementor-element-ede30df e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"ede30df\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/www.bloomreach.com\/en\/products\/real-time-customer-journeys\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77fbb1d0 elementor-widget elementor-widget-heading\" data-id=\"77fbb1d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus sur les parcours clients en temps r\u00e9el<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15f61000 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"15f61000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27312db e-con-full e-flex e-con e-child\" data-id=\"27312db\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc848e elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"1fc848e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1720\" height=\"1080\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-profile.jpg\" class=\"attachment-full size-full wp-image-10536\" alt=\"real-time-segments_customer-profile\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-profile.jpg 1720w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-profile-300x188.jpg 300w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-profile-1024x643.jpg 1024w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-profile-768x482.jpg 768w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/real-time-segments_customer-profile-1536x964.jpg 1536w\" sizes=\"(max-width: 1720px) 100vw, 1720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d1ca6dd e-con-full e-flex e-con e-child\" data-id=\"d1ca6dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61f9d35 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"61f9d35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">La segmentation avanc\u00e9e en toute simplicit\u00e9\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93e7ba4 elementor-widget elementor-widget-text-editor\" data-id=\"93e7ba4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>\n<div class=\"\">\n<section id=\"\" class=\"BannerDoc_ImageRight pt-0 pb-md-80 pb-lg-120\">\n<div class=\"container\">\n<div class=\"row align-items-center\">\n<div class=\"col-md-6 col-lg-5 pr-lg-4\">\n<div class=\"text-opacity-8 text-center text-md-left pb-20 pb-md-5\">\n<p>D\u00e9finissez vos propres mesures et attributs personnalis\u00e9s bas\u00e9s sur le comportement historique et en temps r\u00e9el des clients (par exemple, CLTV, nombre d&rsquo;achats, ou m\u00eame le nombre de jours avant leur anniversaire) &#8211; le tout sans n\u00e9cessiter de comp\u00e9tences approfondies en mati\u00e8re de d\u00e9veloppement ou de science des donn\u00e9es. Visualisez les mouvements des clients d&rsquo;un segment \u00e0 l&rsquo;autre au fil du temps et d\u00e9clenchez des communications en temps r\u00e9el lors de la session o\u00f9 un client tombe dans un nouveau segment.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f5a7fb e-con-full e-flex e-con e-child\" data-id=\"4f5a7fb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c11b497 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"c11b497\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"630\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/newbloomreach_facebook.jpg\" class=\"attachment-full size-full wp-image-10542\" alt=\"newbloomreach_facebook\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/newbloomreach_facebook.jpg 1200w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/newbloomreach_facebook-300x158.jpg 300w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/newbloomreach_facebook-1024x538.jpg 1024w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/newbloomreach_facebook-768x403.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9c5c0e2 e-con-full e-flex e-con e-child\" data-id=\"9c5c0e2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45e6163 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"45e6163\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Int\u00e9gration native avec les e-mails et au-del\u00e0\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff65004 elementor-widget elementor-widget-text-editor\" data-id=\"ff65004\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"text-opacity-8\">\n<p>Concentrez-vous sur la g\u00e9n\u00e9ration de revenus gr\u00e2ce aux campagnes, et non sur les obstacles internes \u00e0 l&rsquo;exp\u00e9dition. N&rsquo;attendez pas un fichier contenant les e-mails des utilisateurs que vous ciblez &#8211; constituez l&rsquo;audience en quelques minutes en tant que marketeur, sans avoir besoin de soumettre une demande \u00e0 qui que ce soit. Voyez la taille de l&rsquo;audience calcul\u00e9e en temps r\u00e9el pour comprendre l&rsquo;impact potentiel de la campagne et ajustez les crit\u00e8res de s\u00e9lection comme bon vous semble. Vous pouvez m\u00eame le faire pour les SMS, les audiences publicitaires et d&rsquo;autres canaux.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<a class=\"elementor-element elementor-element-d466a0d e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"d466a0d\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/email-marketing\">\n\t\t\t\t<div class=\"elementor-element elementor-element-87a3b75 elementor-widget elementor-widget-heading\" data-id=\"87a3b75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus sur le marketing par e-mail<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b7230f elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2b7230f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aea13a6 e-flex e-con-boxed e-con e-parent\" data-id=\"aea13a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5716b33d e-con-full e-flex e-con e-child\" data-id=\"5716b33d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d28fa5b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"5d28fa5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nous aidons les grands noms \u00e0 faire la diff\u00e9rence en mati\u00e8re d'engagement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14e816d9 e-con-full e-flex e-con e-child\" data-id=\"14e816d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-2b046292 e-con-full product_box e-flex e-con e-child\" data-id=\"2b046292\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/cas-clients\/unisport-upgrades-email-marketing-with-bloomreach-engagement-and-mailgun\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43b78e5b elementor-widget elementor-widget-counter\" data-id=\"43b78e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">plus de ROI avec les campagne SMS<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"300\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56c47f46 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"56c47f46\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32bfd0eb e-con-full e-flex e-con e-child\" data-id=\"32bfd0eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e7e033f big_name_partner no_border_radius elementor-widget elementor-widget-image\" data-id=\"1e7e033f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"82\" height=\"24\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/unisport-logo.svg\" class=\"attachment-full size-full wp-image-28793\" alt=\"Unisport, logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63f4ce42 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"63f4ce42\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-238f465 elementor-widget elementor-widget-heading\" data-id=\"238f465\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir l'\u00e9tude de cas<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-322e4c97 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"322e4c97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-5cd4fbf e-con-full product_box e-flex e-con e-child\" data-id=\"5cd4fbf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\/vr-case-study\">\n\t\t\t\t<div class=\"elementor-element elementor-element-184c0be6 elementor-widget elementor-widget-counter\" data-id=\"184c0be6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">de chiffre d\u2019affaires en plus gr\u00e2ce aux e-mails<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"30\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48680cef elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"48680cef\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12ce3ae3 e-con-full e-flex e-con e-child\" data-id=\"12ce3ae3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d2eb5f2 big_name_partner no_border_radius elementor-widget elementor-widget-image\" data-id=\"2d2eb5f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"82\" height=\"24\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/vr-logo.svg\" class=\"attachment-full size-full wp-image-28676\" alt=\"VR Group, logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30d990b1 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"30d990b1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45355b14 elementor-widget elementor-widget-heading\" data-id=\"45355b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir l'\u00e9tude de cas<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1187c647 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1187c647\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-81a81d5 e-con-full product_box e-flex e-con e-child\" data-id=\"81a81d5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/cas-clients\/fitflop-email-case-study\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f82b0 elementor-widget elementor-widget-counter\" data-id=\"8f82b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">de placement dans la bo\u00eete de r\u00e9ception en plus<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"10\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2abd820c elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2abd820c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-364f8893 e-con-full e-flex e-con e-child\" data-id=\"364f8893\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-595a033e big_name_partner no_border_radius elementor-widget elementor-widget-image\" data-id=\"595a033e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"82\" height=\"24\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/fitflop-logo.svg\" class=\"attachment-full size-full wp-image-28586\" alt=\"fitflop, logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-60d2c0d7 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"60d2c0d7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50a79fb1 elementor-widget elementor-widget-heading\" data-id=\"50a79fb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir l'\u00e9tude de cas<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bb07cf6 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2bb07cf6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43c6b452 elementor-widget-mobile__width-inherit br_button elementor-widget elementor-widget-button\" data-id=\"43c6b452\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Voir tous les cas clients<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f4d0071 e-flex e-con-boxed e-con e-parent\" data-id=\"6f4d0071\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-76a36b15 e-con-full e-flex e-con e-child\" data-id=\"76a36b15\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e64a509 elementor-widget elementor-widget-heading\" data-id=\"6e64a509\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tous vos canaux aliment\u00e9s par une seule source de v\u00e9rit\u00e9\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61831b4d elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-vidyard_widget\" data-id=\"61831b4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"vidyard_widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<img decoding=\"async\" style=\"width: 100%; margin: auto; display: block;\" class=\"vidyard-player-embed\" src=\"https:\/\/play.vidyard.com\/euALvzBupTZJ7boC4XQNuU.jpg\" data-uuid=\"euALvzBupTZJ7boC4XQNuU\" data-v=\"4\" data-type=\"lightbox\"\/><script>window.vidyardEmbed.api.renderDOMPlayers()<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ae139d3 e-con-full e-flex e-con e-child\" data-id=\"2ae139d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-213934a7 e-con-full e-flex e-con e-child\" data-id=\"213934a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d88a547 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1d88a547\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-router-signal-tech\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77f49db8 e-con-full e-flex e-con e-child\" data-id=\"77f49db8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-104dba2e elementor-widget elementor-widget-heading\" data-id=\"104dba2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Int\u00e9gration transparente au sein de votre pile technologique<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8845156 elementor-widget elementor-widget-text-editor\" data-id=\"8845156\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Partagez des segments clients exploitables en temps r\u00e9el avec n&rsquo;importe quel outil de votre pile technologique gr\u00e2ce \u00e0 un \u00e9ventail d&rsquo;options allant des webhooks aux int\u00e9grations au niveau de l&rsquo;API. Influencez l&rsquo;exp\u00e9rience du client lorsqu&rsquo;il est le plus engag\u00e9 dans une session sur place ou dans l&rsquo;application.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c3a20c9 e-con-full e-flex e-con e-child\" data-id=\"1c3a20c9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a27cd4d elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5a27cd4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-messages-bubble-double\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5406b6bc e-con-full e-flex e-con e-child\" data-id=\"5406b6bc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2009ff48 elementor-widget elementor-widget-heading\" data-id=\"2009ff48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Maintenir la coh\u00e9rence du message avec les clients<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36b5cb57 elementor-widget elementor-widget-text-editor\" data-id=\"36b5cb57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Restez coh\u00e9rent avec votre message en partageant la m\u00eame compr\u00e9hension du client dans l&rsquo;ensemble de vos activit\u00e9s commerciales.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b2afae3 e-flex e-con-boxed e-con e-parent\" data-id=\"3b2afae3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2a4f5bd e-flex e-con-boxed e-con e-child\" data-id=\"2a4f5bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c8aa440 e-con-full e-flex e-con e-child\" data-id=\"c8aa440\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c592c64 elementor-widget elementor-widget-heading\" data-id=\"c592c64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8acbff0 elementor-widget elementor-widget-heading\" data-id=\"8acbff0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><h2 style=\"font-family: var( --e-global-typography-8d367d6-font-family ), Sans-serif;font-weight: var( --e-global-typography-8d367d6-font-weight );line-height: var( --e-global-typography-8d367d6-line-height );font-size: var( --e-global-typography-8d367d6-font-size );text-transform: none;font-style: normal;letter-spacing: normal\">Des r\u00e9sultats probants gr\u00e2ce \u00e0 des outils faciles \u00e0 utiliser<\/h2><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a08b01d e-con-full e-flex e-con e-child\" data-id=\"a08b01d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-a7ff191 e-con-full product_box e-flex e-con e-child\" data-id=\"a7ff191\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/lower-cac-with-lookalike-customer-segments-based-on-ltv-or-purchase-intent\">\n\t\t<div class=\"elementor-element elementor-element-319cc06 e-con-full e-flex e-con e-child\" data-id=\"319cc06\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-29ff717 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"29ff717\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-multiple-actions-money-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b573615 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"b573615\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">R\u00e9duire le CAC gr\u00e2ce \u00e0 des segments de clients similaires bas\u00e9s sur le LTV ou l'intention d'achat<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0c31eb elementor-widget elementor-widget-text-editor\" data-id=\"c0c31eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ciblez des segments sp\u00e9cifiques en fonction de donn\u00e9es d\u00e9mographiques, de comportements et d&rsquo;int\u00e9r\u00eats pour atteindre instantan\u00e9ment un public plus large. Synchronisez les listes et les segments, cr\u00e9ez des audiences similaires et suivez ces \u00e9v\u00e9nements.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c0eb8f elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"0c0eb8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1370e1b e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"1370e1b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b53beb5 elementor-widget elementor-widget-heading\" data-id=\"b53beb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99ec807 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"99ec807\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-479bd0d e-con-full product_box e-flex e-con e-child\" data-id=\"479bd0d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/reengage-inactive-customers-through-an-omnichannel-win-back-campaign\">\n\t\t<div class=\"elementor-element elementor-element-7150915 e-con-full e-flex e-con e-child\" data-id=\"7150915\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8ef37f elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"c8ef37f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-alert-user\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1f5cc9 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"f1f5cc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ravivez les clients dormants gr\u00e2ce \u00e0 une campagne de reconqu\u00eate omnicanale<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4da6b2e elementor-widget elementor-widget-text-editor\" data-id=\"4da6b2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Aidez \u00e0 r\u00e9cup\u00e9rer les revenus perdus en ramenant les clients inactifs dans l&rsquo;entonnoir, emp\u00eachez les clients de changer de fournisseur et recueillez des commentaires sur les raisons pour lesquelles les clients sont devenus inactifs afin d&rsquo;am\u00e9liorer l&rsquo;exp\u00e9rience client.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2418853 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2418853\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63dfe01 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"63dfe01\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd5ccb7 elementor-widget elementor-widget-heading\" data-id=\"fd5ccb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9cea940 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"9cea940\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-82c623c e-con-full product_box e-flex e-con e-child\" data-id=\"82c623c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/personalize-automated-newsletters-with-relevant-content-and-dynamic-product-recommendations\">\n\t\t<div class=\"elementor-element elementor-element-eb993de e-con-full e-flex e-con e-child\" data-id=\"eb993de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5edbaa6 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5edbaa6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-newspaper-give\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3886711 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"3886711\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Personnalisez les newsletters automatis\u00e9es avec du contenu et des recommandations de produits dynamiques<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8130f9 elementor-widget elementor-widget-text-editor\" data-id=\"a8130f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Transformez votre newsletter en y ajoutant de la personnalisation pour augmenter l&rsquo;engagement et booster les conversions. Pour ce faire, il est possible de personnaliser les newsletters automatis\u00e9es r\u00e9guli\u00e8res avec un contenu pertinent et des recommandations de produits dynamiques.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b00351 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1b00351\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e4fe80a e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"e4fe80a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32e3659 elementor-widget elementor-widget-heading\" data-id=\"32e3659\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-405c232 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"405c232\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-e127072 e-con-full product_box e-flex e-con e-child\" data-id=\"e127072\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/boost-conversions-by-targeting-high-potential-customers-with-ai\">\n\t\t<div class=\"elementor-element elementor-element-beb3e23 e-con-full e-flex e-con e-child\" data-id=\"beb3e23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-982a278 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"982a278\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-server-mail\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93289f6 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"93289f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Augmentez les conversions en ciblant les clients \u00e0 fort potentiel gr\u00e2ce \u00e0 l'IA<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0db59a0 elementor-widget elementor-widget-text-editor\" data-id=\"0db59a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Loomi AI pr\u00e9dit la probabilit\u00e9 d&rsquo;achat de chaque client et les segmente automatiquement en segments \u00e9lev\u00e9s, moyens ou faibles en fonction de l&rsquo;\u00e9volution de leurs comportements en temps r\u00e9el. Puis, mettez \u00e0 jour les budgets de marketing afin de stimuler les performances globales du marketing.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2df91d6 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2df91d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-87fdd54 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"87fdd54\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2a06fd elementor-widget elementor-widget-heading\" data-id=\"b2a06fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-017d277 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"017d277\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-1ee3255 e-con-full product_box e-flex e-con e-child\" data-id=\"1ee3255\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/ai-powered-segmentation-based-on-return-behavior\">\n\t\t<div class=\"elementor-element elementor-element-b7823d5 e-con-full e-flex e-con e-child\" data-id=\"b7823d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-80d56a5 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"80d56a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-messages-people-person-bubble-square-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3ff558 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"f3ff558\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Segmentation par l'IA bas\u00e9e sur le comportement de retour<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8833cff elementor-widget elementor-widget-text-editor\" data-id=\"8833cff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pour maximiser les insights clients, Loomi AI identifie les serial returners en analysant leur comportement d&rsquo;achat et de retour. Les marketeurs utilisent ces informations pour cr\u00e9er des strat\u00e9gies et des messages personnalis\u00e9s afin d&rsquo;am\u00e9liorer la satisfaction et la fid\u00e9lisation des clients.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c92200 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7c92200\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dbd8b25 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"dbd8b25\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3671072 elementor-widget elementor-widget-heading\" data-id=\"3671072\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7666eb3 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7666eb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-b98dfff e-con-full product_box e-flex e-con e-child\" data-id=\"b98dfff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/boost-email-conversions-with-ai-powered-contextual-personalization\">\n\t\t<div class=\"elementor-element elementor-element-e01a905 e-con-full e-flex e-con e-child\" data-id=\"e01a905\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45dcd63 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"45dcd63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-email-action-download\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e439d3 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"3e439d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Boostez les conversions par e-mail avec la personnalisation contextuelle aliment\u00e9e par l'IA.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b31aa4 elementor-widget elementor-widget-text-editor\" data-id=\"5b31aa4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Transformez votre newsletter avec la personnalisation aliment\u00e9e par l&rsquo;IA. Loomi AI analyse le contexte du client, ses pr\u00e9f\u00e9rences en temps r\u00e9el et ses interactions historiques pour afficher la variante d&rsquo;e-mail la plus engageante.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88da13d elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"88da13d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-34c08bc e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"34c08bc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6045dfb elementor-widget elementor-widget-heading\" data-id=\"6045dfb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26c64ce elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"26c64ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba4f57f elementor-align-center elementor-widget-tablet__width-inherit br_button button_outlined elementor-widget elementor-widget-button\" data-id=\"ba4f57f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir plus<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c90424f e-flex e-con-boxed e-con e-child\" data-id=\"c90424f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1e14b9d e-con-full e-flex e-con e-child\" data-id=\"1e14b9d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0b4ef5b elementor-widget elementor-widget-heading\" data-id=\"0b4ef5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Bloomreach Engagement<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-644904e elementor-widget elementor-widget-heading\" data-id=\"644904e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><h2 style=\"font-family: var( --e-global-typography-8d367d6-font-family ), Sans-serif;font-weight: var( --e-global-typography-8d367d6-font-weight );line-height: var( --e-global-typography-8d367d6-line-height );font-size: var( --e-global-typography-8d367d6-font-size );text-transform: none;font-style: normal;letter-spacing: normal\">Explorez les produits connexes<\/h2><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d4fed77 e-con-full e-flex e-con e-child\" data-id=\"d4fed77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-92827c4 e-con-full product_box e-flex e-con e-child\" data-id=\"92827c4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/sms-messaging\">\n\t\t<div class=\"elementor-element elementor-element-bd422bf e-con-full e-flex e-con e-child\" data-id=\"bd422bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ee4d83 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"9ee4d83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><path d=\"M2.25 20.7449C1.009 20.7449 0 19.7359 0 18.4949V6.49487C0 5.95787 0.195 5.43587 0.548 5.02687C0.561 5.01087 0.579 4.98987 0.599 4.97087C1.025 4.50987 1.626 4.24487 2.25 4.24487H21.75C22.375 4.24487 22.976 4.50987 23.402 4.97187C23.42 4.98987 23.437 5.00887 23.453 5.02887C23.804 5.43287 24 5.95587 24 6.49487V18.4949C24 19.7359 22.991 20.7449 21.75 20.7449H2.25ZM1.5 18.4949C1.5 18.9089 1.836 19.2449 2.25 19.2449H21.75C22.164 19.2449 22.5 18.9089 22.5 18.4949V6.68187L16.884 10.5549L20.009 13.4439C20.313 13.7249 20.331 14.1999 20.051 14.5039C19.909 14.6569 19.708 14.7449 19.5 14.7449C19.311 14.7449 19.13 14.6739 18.991 14.5459L15.618 11.4279L13.793 12.6869C13.267 13.0509 12.647 13.2429 12 13.2429C11.354 13.2429 10.734 13.0509 10.207 12.6869L8.382 11.4289L5.009 14.5469C4.87 14.6739 4.689 14.7449 4.5 14.7449C4.292 14.7449 4.091 14.6569 3.949 14.5049C3.668 14.2009 3.687 13.7249 3.99 13.4449L7.115 10.5559L1.5 6.68187V18.4949ZM11.059 11.4519C11.335 11.6429 11.66 11.7429 12 11.7429C12.34 11.7429 12.665 11.6419 12.941 11.4519L21.217 5.74487H2.783L11.059 11.4519Z\" fill=\"black\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6ec789 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"c6ec789\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Marketing par e-mail<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4adb22 elementor-widget elementor-widget-text-editor\" data-id=\"e4adb22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Augmentez votre chiffre d&rsquo;affaires en envoyant moins d&rsquo;e-mails.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88f7a35 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"88f7a35\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a41ccb9 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"a41ccb9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f80cd5a elementor-widget elementor-widget-heading\" data-id=\"f80cd5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-078f2eb elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"078f2eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-65f9233 e-con-full product_box e-flex e-con e-child\" data-id=\"65f9233\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/ads-retargeting\">\n\t\t<div class=\"elementor-element elementor-element-9da089f e-con-full e-flex e-con e-child\" data-id=\"9da089f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46b3a57 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"46b3a57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-ui-webpage-slider\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ecd35c elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"3ecd35c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Annonces et reciblage<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0040acf elementor-widget elementor-widget-text-editor\" data-id=\"0040acf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">R\u00e9duisez le co\u00fbt total d&rsquo;acquisition sur les plateformes publicitaires les plus courantes gr\u00e2ce \u00e0 vos donn\u00e9es existantes.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ee0380 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3ee0380\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-87c8197 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"87c8197\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-651023b elementor-widget elementor-widget-heading\" data-id=\"651023b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afa86c9 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"afa86c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-29128bc e-con-full product_box e-flex e-con e-child\" data-id=\"29128bc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/web-personalization\">\n\t\t<div class=\"elementor-element elementor-element-3066316 e-con-full e-flex e-con e-child\" data-id=\"3066316\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eeb503e elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"eeb503e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-browser-page-layout\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4511293 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"4511293\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Personnalisation web<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50a2ddf elementor-widget elementor-widget-text-editor\" data-id=\"50a2ddf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Personnalisation en temps r\u00e9el et tests A\/B pour un retour sur investissement plus rapide.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4259b0a elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4259b0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bab0f35 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"bab0f35\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52a3d15 elementor-widget elementor-widget-heading\" data-id=\"52a3d15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b3c53e elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1b3c53e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-b7b319f e-con-full product_box e-flex e-con e-child\" data-id=\"b7b319f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"http:\/\/drive%20engagement%20%20retention%20with%20personalized%20mobile%20messages\/\">\n\t\t<div class=\"elementor-element elementor-element-3ba1d92 e-con-full e-flex e-con e-child\" data-id=\"3ba1d92\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ad06f24 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"ad06f24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-mobile-phone\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc828ab elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"cc828ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Marketing mobile et applis<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e2486b elementor-widget elementor-widget-text-editor\" data-id=\"3e2486b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Stimulez l&rsquo;engagement et la r\u00e9tention gr\u00e2ce \u00e0 des messages mobiles personnalis\u00e9s.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9c2547 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"c9c2547\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edcece3 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"edcece3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03b8484 elementor-widget elementor-widget-heading\" data-id=\"03b8484\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5935cf6 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5935cf6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-b55f71d e-con-full product_box e-flex e-con e-child\" data-id=\"b55f71d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/produits\/engagement\/intelligence-marketing-et-ia\">\n\t\t<div class=\"elementor-element elementor-element-476d295 e-con-full e-flex e-con e-child\" data-id=\"476d295\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a33b1ea elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a33b1ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-light-mode-flash-on\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6589850 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"6589850\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Intelligence marketing et IA<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2f8c72 elementor-widget elementor-widget-text-editor\" data-id=\"c2f8c72\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Identifiez les tendances comportementales et optimisez vos campagnes gr\u00e2ce \u00e0 l&rsquo;IA<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fe9515 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"9fe9515\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b7b98dd e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"b7b98dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e788e8 elementor-widget elementor-widget-heading\" data-id=\"6e788e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26a665f elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"26a665f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-3ca1cae e-con-full product_box e-flex e-con e-child\" data-id=\"3ca1cae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/omnichannel-orchestration\">\n\t\t<div class=\"elementor-element elementor-element-30e4125 e-con-full e-flex e-con e-child\" data-id=\"30e4125\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c4da8d9 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"c4da8d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-hierarchy-9\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-292e2db elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"292e2db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Orchestration omnicanale<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9515fef elementor-widget elementor-widget-text-editor\" data-id=\"9515fef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Offrez des exp\u00e9riences coh\u00e9rentes \u00e0 travers les canaux, pour une croissance rentable du chiffre d&rsquo;affaires.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba78e0 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"bba78e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-858d1f5 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"858d1f5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-802f8d7 elementor-widget elementor-widget-heading\" data-id=\"802f8d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e0dac7 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3e0dac7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-1020b15 e-con-full product_box e-flex e-con e-child\" data-id=\"1020b15\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/experiments-ab-testing\">\n\t\t<div class=\"elementor-element elementor-element-ef1ea18 e-con-full e-flex e-con e-child\" data-id=\"ef1ea18\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7124c11 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7124c11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-layout-array-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f6a95a elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"4f6a95a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Exp\u00e9rimentations et A\/B Testing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1bdeff elementor-widget elementor-widget-text-editor\" data-id=\"c1bdeff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Passez rapidement de la th\u00e9orie aux r\u00e9sultats sans d\u00e9pendre d&rsquo;autres \u00e9quipes.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-009adf1 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"009adf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-210791c e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"210791c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a359090 elementor-widget elementor-widget-heading\" data-id=\"a359090\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eac99ed elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"eac99ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-8c06321 e-con-full product_box e-flex e-con e-child\" data-id=\"8c06321\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/experiments-ab-testing\">\n\t\t<div class=\"elementor-element elementor-element-3875838 e-con-full e-flex e-con e-child\" data-id=\"3875838\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-137569e elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"137569e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-phone-type\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1911a50 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"1911a50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SMS et messagerie<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e93898a elementor-widget elementor-widget-text-editor\" data-id=\"e93898a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Envoyez moins de SMS et convertissez plus de clients.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edc67e3 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"edc67e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20da584 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"20da584\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-164eb1b elementor-widget elementor-widget-heading\" data-id=\"164eb1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-badcc51 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"badcc51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f86e996 e-con-full e-flex e-con e-child\" data-id=\"f86e996\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a98bc77 br_button elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"a98bc77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/en\/limitless\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u00c0 qui s'adresse Bloomreach ?<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19e7de9 br_button elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"19e7de9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/roadmap\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Feuille de route produit<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29b7d80e e-flex e-con-boxed e-con e-child\" data-id=\"29b7d80e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2d5bab3c e-con-full e-flex e-con e-child\" data-id=\"2d5bab3c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cff4df9 elementor-widget elementor-widget-heading\" data-id=\"cff4df9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Actualit\u00e9s<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ea8d34c exclude_from_toc elementor-widget elementor-widget-heading\" data-id=\"1ea8d34c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tendances actuelles et r\u00e9flexions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20afc3c8 e-con-full e-flex e-con e-child\" data-id=\"20afc3c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4fce810b e-con-full e-flex e-con e-child\" data-id=\"4fce810b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72ac9117 elementor-widget elementor-widget-image\" data-id=\"72ac9117\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"420\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments.png\" class=\"attachment-full size-full wp-image-22944\" alt=\"blog-thumbnail-segments\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments.png 700w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments-300x180.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71fbcff4 e-con-full e-flex e-con e-child\" data-id=\"71fbcff4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5e2438f e-con-full e-flex e-con e-child\" data-id=\"5e2438f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec5a6bf elementor-widget elementor-widget-heading\" data-id=\"ec5a6bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"#\">Blog<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39824825 elementor-widget elementor-widget-heading\" data-id=\"39824825\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"#\">Customer Data Platform (CDP)<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3397c2dd exclude_from_toc elementor-widget elementor-widget-heading\" data-id=\"3397c2dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Qu'est-ce que la segmentation client ? D\u00e9finition, mod\u00e8les et analyse<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d629001 elementor-widget elementor-widget-heading\" data-id=\"4d629001\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.bloomreach.com\/en\/blog\/2021\/customer-segmentation-options-marketers-should-know-in-2021\">En savoir plus<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-510d85dd e-con-full e-flex e-con e-child\" data-id=\"510d85dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24916caa elementor-widget elementor-widget-image\" data-id=\"24916caa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"420\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments-2.png\" class=\"attachment-full size-full wp-image-22947\" alt=\"blog-thumbnail-segments-2\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments-2.png 700w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments-2-300x180.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30451f07 e-con-full e-flex e-con e-child\" data-id=\"30451f07\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-411e24a e-con-full e-flex e-con e-child\" data-id=\"411e24a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-611cb74c elementor-widget elementor-widget-heading\" data-id=\"611cb74c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"#\">Blog<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60de62f8 elementor-widget elementor-widget-heading\" data-id=\"60de62f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"#\">Personnalisation en temps r\u00e9el<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63769c4 exclude_from_toc elementor-widget elementor-widget-heading\" data-id=\"63769c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Segmentation et personnalisation des e-mails - Quelle est la diff\u00e9rence et pourquoi sont-elles importantes ?\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46bd79a7 elementor-widget elementor-widget-heading\" data-id=\"46bd79a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.bloomreach.com\/en\/blog\/2021\/email-segmentation--personalization-whats-the-difference-and-why-are-they-important\">En savoir plus<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18e84a5b e-con-full e-flex e-con e-child\" data-id=\"18e84a5b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b99e208 elementor-widget elementor-widget-image\" data-id=\"3b99e208\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"420\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments-3.png\" class=\"attachment-full size-full wp-image-22950\" alt=\"blog-thumbnail-segments-3\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments-3.png 700w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/blog-thumbnail-segments-3-300x180.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1f964ff9 e-con-full e-flex e-con e-child\" data-id=\"1f964ff9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7d885309 e-con-full e-flex e-con e-child\" data-id=\"7d885309\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c6e2ff elementor-widget elementor-widget-heading\" data-id=\"2c6e2ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"#\">Blog<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11aece55 elementor-widget elementor-widget-heading\" data-id=\"11aece55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"#\">Recherche sur site e-commerce et merchandising<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d93e0d9 exclude_from_toc elementor-widget elementor-widget-heading\" data-id=\"d93e0d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Cr\u00e9er une valeur imm\u00e9diate avec des segments en temps r\u00e9el dans Bloomreach Discovery<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3232378a elementor-widget elementor-widget-heading\" data-id=\"3232378a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.bloomreach.com\/en\/blog\/2023\/creating-immediate-value-with-real-time-segments-in-bloomreach-discovery\">Voir l\u2019article de blog<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4973ad2b elementor-align-center elementor-widget-tablet__width-inherit br_button button_outlined elementor-widget elementor-widget-button\" data-id=\"4973ad2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/en\/blog\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Voir les articles de blog<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-72eb064c e-flex e-con-boxed e-con e-parent\" data-id=\"72eb064c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b10e318 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"4b10e318\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQ sur les segments et la cr\u00e9ation d'audience<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1574bafa br_accordion elementor-widget elementor-widget-n-accordion\" data-id=\"1574bafa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-3590\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-3590\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Puis-je utiliser les segments d\u00e9finis dans Bloomreach avec d'autres outils ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3590\" class=\"elementor-element elementor-element-83af1ef e-con-full e-flex e-con e-child\" data-id=\"83af1ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3264608b elementor-widget elementor-widget-text-editor\" data-id=\"3264608b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-family: 'Bloomreach Sans';\">Oui. Si un autre outil est capable d&rsquo;ing\u00e9rer des segments, il existe une gamme d&rsquo;options d&rsquo;int\u00e9gration entre Bloomreach et d&rsquo;autres fournisseurs, notamment un gestionnaire de balises personnalis\u00e9, des webhooks et une int\u00e9gration API dorsale.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5be32954 e-flex e-con-boxed e-con e-parent\" data-id=\"5be32954\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-16f23fbb e-con-full e-flex e-con e-child\" data-id=\"16f23fbb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-71d98655 e-con-full e-flex e-con e-child\" data-id=\"71d98655\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51e3703d elementor-widget elementor-widget-heading\" data-id=\"51e3703d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Faites l'exp\u00e9rience d'un marketing sans limites<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebfc278 elementor-widget elementor-widget-text-editor\" data-id=\"6ebfc278\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9couvrez les solutions puissantes de Bloomreach pour des exp\u00e9riences personnalis\u00e9es et des parcours clients fluides. D\u00e9couvrez notre plateforme en action et apprenez comment rationaliser vos processus de travail, am\u00e9liorer l&rsquo;exp\u00e9rience client et g\u00e9n\u00e9rer plus de r\u00e9sultats.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4bba8093 e-con-full e-flex e-con e-child\" data-id=\"4bba8093\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e369f71 elementor-widget-mobile__width-inherit br_button elementor-widget elementor-widget-button\" data-id=\"7e369f71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/fr\/demande-de-demo\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Demander une d\u00e9mo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4166c39 elementor-widget-mobile__width-inherit br_button elementor-widget elementor-widget-button\" data-id=\"4166c39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/fr\/bibliotheque\/cas-d-utilisation\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explorer les cas d'utilisation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42b50980 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"42b50980\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"738\" height=\"712\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/cta-section.jpg\" class=\"attachment-full size-full wp-image-1587\" alt=\"cta-section\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/cta-section.jpg 738w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/cta-section-300x289.jpg 300w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6424298b e-flex e-con-boxed e-con e-parent\" data-id=\"6424298b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4213ae07 elementor-widget elementor-widget-breadcrumbs\" data-id=\"4213ae07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav aria-label=\"breadcrumbs\" class=\"rank-math-breadcrumb\"><p><span class=\"last\">Home<\/span><\/p><\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"parent":0,"menu_order":0,"template":"","class_list":["post-32786","products","type-products","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products\/32786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/products"}],"version-history":[{"count":5,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products\/32786\/revisions"}],"predecessor-version":[{"id":51197,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products\/32786\/revisions\/51197"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=32786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}