{"id":31167,"date":"2024-05-14T11:23:09","date_gmt":"2024-05-14T11:23:09","guid":{"rendered":"https:\/\/www.bloomreach.com\/products\/engagement\/publicite-ciblage"},"modified":"2025-01-30T12:58:24","modified_gmt":"2025-01-30T12:58:24","slug":"publicite-ciblage","status":"publish","type":"products","link":"https:\/\/www.bloomreach.com\/fr\/produits\/engagement\/publicite-ciblage","title":{"rendered":"Annonces et reciblage"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"31167\" class=\"elementor elementor-31167 elementor-3344\" data-elementor-post-type=\"products\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a9f30a7 e-flex e-con-boxed e-con e-parent\" data-id=\"6a9f30a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4158eb2c e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"4158eb2c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74903d3f elementor-widget__width-initial elementor-absolute e-transform no_border_radius elementor-widget elementor-widget-image\" data-id=\"74903d3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:-50,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/br_background_pattern_1.svg\" class=\"attachment-full size-full wp-image-2023\" alt=\"br_background_pattern_1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-344a57bb elementor-widget__width-initial elementor-absolute e-transform no_border_radius elementor-widget elementor-widget-image\" data-id=\"344a57bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;custom&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/br_background_pattern_2.svg\" class=\"attachment-full size-full wp-image-2031\" alt=\"br_background_pattern_2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6faf1bd3 e-flex e-con-boxed e-con e-child\" data-id=\"6faf1bd3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-16f6256b e-con-full e-flex e-con e-child\" data-id=\"16f6256b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a1623c0 e-con-full e-flex e-con e-child\" data-id=\"a1623c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-47eaa5f7 elementor-widget elementor-widget-heading\" data-id=\"47eaa5f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Annonces et reciblage<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86c9155 elementor-widget elementor-widget-heading\" data-id=\"86c9155\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Ne gaspillez plus vos d\u00e9penses publicitaires<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18d2b1d0 elementor-widget elementor-widget-text-editor\" data-id=\"18d2b1d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Am\u00e9liorez le ciblage des publicit\u00e9s et r\u00e9duisez le co\u00fbt total d&rsquo;acquisition gr\u00e2ce aux donn\u00e9es dont vous disposez d\u00e9j\u00e0. Bloomreach utilise les donn\u00e9es first-party et les pr\u00e9dictions de Loomi AI pour identifier les segments qui convertissent et reviennent, afin que vous puissiez r\u00e9duire les co\u00fbts tout en construisant une marque en laquelle vos clients ont confiance.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cd253cd br_button button_blue icon-16 elementor-widget-mobile__width-inherit elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4cd253cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/fr\/products\/tours\/increase-profitability-of-acquisition-campaigns-e10\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explorer les fonctionnalit\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-419308f8 e-flex e-con-boxed e-con e-parent\" data-id=\"419308f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7cefd617 e-con-full e-flex e-con e-child\" data-id=\"7cefd617\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-35486870 e-con-full product_box e-flex e-con e-child\" data-id=\"35486870\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\/how-musicmagpie-prepares-for-a-cookieless-future-with-bloomreach-engagement\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57d2f5fe elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"57d2f5fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-single-neutral-actions-money-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-25488810 e-con-full e-flex e-con e-child\" data-id=\"25488810\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3175bfad elementor-widget__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"3175bfad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Maximisez les conversions<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-365bee0e elementor-widget elementor-widget-text-editor\" data-id=\"365bee0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Utilisez les donn\u00e9es d\u00e9riv\u00e9es, comportementales et pr\u00e9dictives pour recibler les visiteurs r\u00e9currents \u00e0 fort potentiel. Cr\u00e9ez des audiences similaires \u00e0 partir de signaux utiles tels que le CLV afin de r\u00e9duire le co\u00fbt des campagnes de prospection.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-510725ec e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"510725ec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-739c1ed0 elementor-widget elementor-widget-heading\" data-id=\"739c1ed0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas client musicMagpie<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74ab93e5 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"74ab93e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eb78314 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7eb78314\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-d4136ec e-con-full product_box e-flex e-con e-child\" data-id=\"d4136ec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/cas-clients\/sofology-integrates-facebook-conversions-api-in-one-hour-with-bloomreach\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4315fdaa elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4315fdaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-single-neutral-shield-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21f71119 e-con-full e-flex e-con e-child\" data-id=\"21f71119\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3760a416 elementor-widget__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"3760a416\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Prot\u00e9gez la vie priv\u00e9e des clients<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34c2c7d0 elementor-widget elementor-widget-text-editor\" data-id=\"34c2c7d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tirez parti des donn\u00e9es first-party et du suivi c\u00f4t\u00e9 serveur de Bloomreach. Respectez la vie priv\u00e9e de vos clients sans laisser les restrictions sur les donn\u00e9es des tiers augmenter vos co\u00fbts.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49afbbe e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"49afbbe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e960190 elementor-widget elementor-widget-heading\" data-id=\"3e960190\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas client Sofology<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-192fee2b elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"192fee2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-494c86dd elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"494c86dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-1402493b e-con-full product_box e-flex e-con e-child\" data-id=\"1402493b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\/how-urbanstems-executes-endless-possibilities-with-bloomreach\">\n\t\t\t\t<div class=\"elementor-element elementor-element-155c326b elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"155c326b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-layout-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-425f2b5f e-con-full e-flex e-con e-child\" data-id=\"425f2b5f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-517f35f7 elementor-widget__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"517f35f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Tout faire \u00e0 partir d'un seul endroit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c3e3d00 elementor-widget elementor-widget-text-editor\" data-id=\"2c3e3d00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Int\u00e9grez le reciblage publicitaire \u00e0 une campagne omnicanale plus large. Proposez des exp\u00e9riences connect\u00e9es sur vos meilleurs march\u00e9s marketing pour vous concentrer sur les conversions.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36da866f e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"36da866f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12588374 elementor-widget elementor-widget-heading\" data-id=\"12588374\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas client Urban Stems<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-671671d8 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"671671d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46812a7d elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"46812a7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17a9f8c6 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-image\" data-id=\"17a9f8c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Maximize-Conversions.jpg\" class=\"attachment-full size-full wp-image-24260\" alt=\"Woman sitting at computer\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Maximize-Conversions.jpg 1080w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Maximize-Conversions-300x300.jpg 300w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Maximize-Conversions-1024x1024.jpg 1024w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Maximize-Conversions-150x150.jpg 150w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Maximize-Conversions-768x768.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-335016 e-flex e-con-boxed e-con e-parent\" data-id=\"335016\" data-element_type=\"container\" data-e-type=\"container\" id=\"product-features\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5627f00b elementor-widget elementor-widget-heading\" data-id=\"5627f00b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Caract\u00e9ristiques produit<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3712407d e-con-full e-flex e-con e-child\" data-id=\"3712407d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-199fd7b3 e-con-full e-flex e-con e-child\" data-id=\"199fd7b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c423e4e elementor-widget elementor-widget-video\" data-id=\"c423e4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/01_1000x800.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33ff7606 e-con-full e-flex e-con e-child\" data-id=\"33ff7606\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f35bb4d elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"1f35bb4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Loomi AI optimise le ciblage de votre audience en quelques secondes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f37c495 elementor-widget elementor-widget-text-editor\" data-id=\"4f37c495\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Gr\u00e2ce \u00e0 une architecture de donn\u00e9es propri\u00e9taire capable de vitesses de traitement en temps r\u00e9el, Bloomreach permet aux marketeurs d&rsquo;optimiser les d\u00e9penses publicitaires. Ajoutez ou supprimez des audiences dans les millisecondes qui suivent une interaction afin de ne pas poursuivre quelqu&rsquo;un qui s&rsquo;est d\u00e9j\u00e0 converti.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f2fecad e-con-full e-flex e-con e-child\" data-id=\"4f2fecad\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69ca913 elementor-widget elementor-widget-video\" data-id=\"69ca913\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/02_1000x800.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b844f2d e-con-full e-flex e-con e-child\" data-id=\"1b844f2d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-200e8428 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"200e8428\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">G\u00e9rez plusieurs plateformes publicitaires \u00e0 partir d'un seul endroit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33d16280 elementor-widget elementor-widget-text-editor\" data-id=\"33d16280\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Connectez facilement vos comptes publicitaires sur les principales plateformes telles que Google Ads, AdForm, Facebook, Instagram ou Snapchat. Synchronisez vos audiences avec vos principales plateformes publicitaires \u00e0 partir d&rsquo;un seul endroit.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee6af24 e-con-full e-flex e-con e-child\" data-id=\"ee6af24\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2a65059 e-con-full e-flex e-con e-child\" data-id=\"2a65059\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65f7d48 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"65f7d48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ne craignez pas les restrictions sur les donn\u00e9es provenant de tiers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e10ff95 elementor-widget elementor-widget-text-editor\" data-id=\"e10ff95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Bloomreach est construit sur des donn\u00e9es first-party et prend en charge la collecte de donn\u00e9es zero-party. Analysez les visiteurs anonymes \u00e0 l&rsquo;aide de cookies c\u00f4t\u00e9 serveur qui r\u00e9sistent aux limitations des navigateurs pour obtenir une image compl\u00e8te de vos clients d\u00e8s leur premi\u00e8re interaction.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce2b2df elementor-widget elementor-widget-video\" data-id=\"ce2b2df\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/03_1000x800.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76a1d6fa e-flex e-con-boxed e-con e-parent\" data-id=\"76a1d6fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7228562b e-con-full e-flex e-con e-child\" data-id=\"7228562b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c9a5a8e elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1c9a5a8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nous aidons les grands noms \u00e0 faire la diff\u00e9rence<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-774a2a90 e-con-full e-flex e-con e-child\" data-id=\"774a2a90\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-907fb98 e-con-full product_box e-flex e-con e-child\" data-id=\"907fb98\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\/4home-achieves-800-roas-increase-with-bloomreach-engagement\">\n\t\t\t\t<div class=\"elementor-element elementor-element-279c5caa elementor-widget elementor-widget-counter\" data-id=\"279c5caa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">de retour sur les d\u00e9penses publicitaires<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"800\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a505fff elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"6a505fff\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e385f1b e-con-full e-flex e-con e-child\" data-id=\"2e385f1b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d558c84 big_name_partner no_border_radius elementor-widget elementor-widget-image\" data-id=\"4d558c84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"250\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/4home-black.svg\" class=\"attachment-full size-full wp-image-24227\" alt=\"4Home, logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41dec52 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"41dec52\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65fe02c2 elementor-widget elementor-widget-heading\" data-id=\"65fe02c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b031cf3 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"b031cf3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-124e67 e-con-full product_box e-flex e-con e-child\" data-id=\"124e67\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\/weird-fish-increases-facebook-ads-revenue-by-82-with-facebook-conversions-api\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5042b519 elementor-widget elementor-widget-counter\" data-id=\"5042b519\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">de chiffre d'affaires en plus via les publicit\u00e9s Facebook<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"82\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-227ba73e elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"227ba73e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57c61537 e-con-full e-flex e-con e-child\" data-id=\"57c61537\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e88088c big_name_partner no_border_radius elementor-widget elementor-widget-image\" data-id=\"4e88088c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"250\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/weird-fish-black-\u2013-1.svg\" class=\"attachment-full size-full wp-image-24230\" alt=\"Weird Fish, logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4feb1ff7 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"4feb1ff7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16143d4c elementor-widget elementor-widget-heading\" data-id=\"16143d4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35aaaaa1 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"35aaaaa1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-75152531 e-con-full product_box e-flex e-con e-child\" data-id=\"75152531\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\/rapha-racing-sees-31-purchase-events-from-facebook-ads-with-bloomreachs-conversions-api\">\n\t\t\t\t<div class=\"elementor-element elementor-element-560f8bb2 elementor-widget elementor-widget-counter\" data-id=\"560f8bb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">plus d'\u00e9v\u00e9nements d'achat visibles dans Facebook Ads Manager<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"31\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fa5e05 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8fa5e05\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-25286f19 e-con-full e-flex e-con e-child\" data-id=\"25286f19\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-764eb516 big_name_partner no_border_radius elementor-widget elementor-widget-image\" data-id=\"764eb516\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"250\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/rapha-black-\u2013-1.svg\" class=\"attachment-full size-full wp-image-24224\" alt=\"Rapha, logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2af04646 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"2af04646\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b859eb6 elementor-widget elementor-widget-heading\" data-id=\"2b859eb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41018a6a elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"41018a6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcf1a12 elementor-widget-mobile__width-inherit br_button button_yellow elementor-widget elementor-widget-button\" data-id=\"dcf1a12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/en\/case-studies\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explorer les \u00e9tudes de cas<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77f73c84 e-flex e-con-boxed e-con e-parent\" data-id=\"77f73c84\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-146a066b e-con-full e-flex e-con e-child\" data-id=\"146a066b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1bd90b3c elementor-widget elementor-widget-heading\" data-id=\"1bd90b3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1705e3a2 elementor-widget elementor-widget-heading\" data-id=\"1705e3a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00c9conomisez votre budget publicitaire pour des audiences qui reviennent et convertissent<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-146f436e e-con-full e-flex e-con e-child\" data-id=\"146f436e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-7de7be9c e-con-full product_box e-flex e-con e-child\" data-id=\"7de7be9c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/retarget-customers-who-interacted-with-your-campaign-but-didnt-convert\">\n\t\t<div class=\"elementor-element elementor-element-ea5f2fa e-con-full e-flex e-con e-child\" data-id=\"ea5f2fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-70c9142d elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"70c9142d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-award-badge-3\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-551e7818 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"551e7818\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Reciblez gr\u00e2ce aux int\u00e9ractions de campagne<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10169888 elementor-widget elementor-widget-text-editor\" data-id=\"10169888\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ne manquez pas une opportunit\u00e9 de conversion en ciblant les audiences qui ont ouvert votre e-mail mais qui n&rsquo;ont pas converti via Snapchat Ads.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42b29a04 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"42b29a04\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12a8771 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"12a8771\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b22f5fe elementor-widget elementor-widget-heading\" data-id=\"7b22f5fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-181fbbe0 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"181fbbe0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-235435b e-con-full product_box e-flex e-con e-child\" data-id=\"235435b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/profit-focused-ad-targeting-powered-by-ai\">\n\t\t<div class=\"elementor-element elementor-element-39638f42 e-con-full e-flex e-con e-child\" data-id=\"39638f42\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14632744 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"14632744\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-award-badge-3\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26253da4 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"26253da4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ciblage publicitaire ax\u00e9 sur les b\u00e9n\u00e9fices<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-412055c8 elementor-widget elementor-widget-text-editor\" data-id=\"412055c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Loomi AI rep\u00e8re les clients qui g\u00e9n\u00e8rent des b\u00e9n\u00e9fices faibles ou n\u00e9gatifs pour votre entreprise. En synchronisant ce segment avec votre audience, vous pouvez l&rsquo;exclure des efforts de reciblage publicitaire.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b8e70ec elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"6b8e70ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4a442edb e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"4a442edb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3682a424 elementor-widget elementor-widget-heading\" data-id=\"3682a424\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5eaac60d elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5eaac60d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-3ab78e91 e-con-full product_box e-flex e-con e-child\" data-id=\"3ab78e91\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/drive-hesitant-customers-to-the-finish-line-with-social-proof\">\n\t\t<div class=\"elementor-element elementor-element-42f33616 e-con-full e-flex e-con e-child\" data-id=\"42f33616\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-392551c elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"392551c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-award-badge-3\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-746112da elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"746112da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Convertissez les clients h\u00e9sitants<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-698b2435 elementor-widget elementor-widget-text-editor\" data-id=\"698b2435\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Instaurez un climat de confiance avec les clients potentiels gr\u00e2ce \u00e0 des t\u00e9moignages positifs, en les aidant \u00e0 surmonter leurs objections ou leurs h\u00e9sitations.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d452c22 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d452c22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32573be2 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"32573be2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6009dea8 elementor-widget elementor-widget-heading\" data-id=\"6009dea8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63e2f68e elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"63e2f68e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-11917dfd e-con-full product_box e-flex e-con e-child\" data-id=\"11917dfd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/target-ads-to-audiences-who-havent-opened-an-email-or-sms\">\n\t\t<div class=\"elementor-element elementor-element-19bc5c41 e-con-full e-flex e-con e-child\" data-id=\"19bc5c41\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1956fb09 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1956fb09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-award-badge-3\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-591ce637 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"591ce637\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Reciblez les publics manqu\u00e9s<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1875f5c6 elementor-widget elementor-widget-text-editor\" data-id=\"1875f5c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Saisissez les opportunit\u00e9s de conversion manqu\u00e9es en reciblant les audiences qui n&rsquo;ont pas ouvert les e-mails ou les SMS gr\u00e2ce aux publicit\u00e9s et aux r\u00e9seaux sociaux.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d9d0493 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1d9d0493\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e149cf0 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"e149cf0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4bf9cafc elementor-widget elementor-widget-heading\" data-id=\"4bf9cafc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-452b1275 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"452b1275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-7162703c e-con-full product_box e-flex e-con e-child\" data-id=\"7162703c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/reengage-inactive-customers-through-an-omnichannel-win-back-campaign\">\n\t\t<div class=\"elementor-element elementor-element-59cfcc88 e-con-full e-flex e-con e-child\" data-id=\"59cfcc88\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61117bfb elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"61117bfb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-award-badge-3\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1025ff3d elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"1025ff3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">R\u00e9engagez les clients inactifs<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2641d937 elementor-widget elementor-widget-text-editor\" data-id=\"2641d937\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Cr\u00e9ez une campagne de reconqu\u00eate coh\u00e9rente sur le web, le mobile et l&rsquo;e-mail. Puis exploitez les donn\u00e9es des clients pour personnaliser les messages, effectuer des tests A\/B et optimiser en fonction des interactions en temps r\u00e9el.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-baa9737 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"baa9737\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ffed6f e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"3ffed6f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b8cf97e elementor-widget elementor-widget-heading\" data-id=\"5b8cf97e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-156ef750 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"156ef750\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-6307095b e-con-full product_box e-flex e-con e-child\" data-id=\"6307095b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/library\/use-cases\/lower-cac-with-lookalike-customer-segments-based-on-ltv-or-purchase-intent\">\n\t\t<div class=\"elementor-element elementor-element-2e9a8ecc e-con-full e-flex e-con e-child\" data-id=\"2e9a8ecc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ef2af8d elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5ef2af8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-award-badge-3\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db3b926 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"db3b926\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Diminuez le CAC avec des segments similaires<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a52743e elementor-widget elementor-widget-text-editor\" data-id=\"2a52743e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Cr\u00e9ez des segments de clients similaires bas\u00e9s sur le LTV ou l&rsquo;intention d&rsquo;achat afin de r\u00e9duire le CAC gr\u00e2ce \u00e0 des strat\u00e9gies marketing cibl\u00e9es.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-187865da elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"187865da\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6183a742 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"6183a742\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-537b406f elementor-widget elementor-widget-heading\" data-id=\"537b406f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Voir le cas d'utilisation<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33dc91 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"33dc91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e0ea339 elementor-align-center elementor-widget-tablet__width-inherit br_button button_outlined elementor-widget elementor-widget-button\" data-id=\"7e0ea339\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/fr\/bibliotheque\/cas-d-utilisation\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Voir plus de cas d'utilisation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b9e4fab e-flex e-con-boxed e-con e-parent\" data-id=\"b9e4fab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e7d13c8 e-con-full e-flex e-con e-child\" data-id=\"e7d13c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92a9359 elementor-widget elementor-widget-heading\" data-id=\"92a9359\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Bloomreach Engagement<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdd8a59 elementor-widget elementor-widget-heading\" data-id=\"bdd8a59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Explorez les produits connexes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d927e4 e-con-full e-flex e-con e-child\" data-id=\"0d927e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-18dedf5 e-con-full product_box e-flex e-con e-child\" data-id=\"18dedf5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/produits\/engagement\/email-marketing\">\n\t\t<div class=\"elementor-element elementor-element-177cb80 e-con-full e-flex e-con e-child\" data-id=\"177cb80\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-727a98f elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"727a98f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-email-action-unread\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-372bb2a elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"372bb2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Marketing par e-mail<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19c718b elementor-widget elementor-widget-text-editor\" data-id=\"19c718b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Plus de chiffre d&rsquo;affaires avec moins d&rsquo;e-mails.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb1af5a elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"fb1af5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-829c8ac e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"829c8ac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e8e6ea elementor-widget elementor-widget-heading\" data-id=\"2e8e6ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f859f0 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2f859f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-a0cb0b4 e-con-full product_box e-flex e-con e-child\" data-id=\"a0cb0b4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/marketing-automation\/mobile-messaging\">\n\t\t<div class=\"elementor-element elementor-element-27edd75 e-con-full e-flex e-con e-child\" data-id=\"27edd75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4768b98 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4768b98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-phone-type\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5108b8 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"a5108b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SMS et messagerie<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f5f66d elementor-widget elementor-widget-text-editor\" data-id=\"8f5f66d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Envoyez moins de SMS et convertissez plus de clients.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a202311 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a202311\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4434b8d e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"4434b8d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65fb6f0 elementor-widget elementor-widget-heading\" data-id=\"65fb6f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-162ccc6 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"162ccc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-351d4ee e-con-full product_box e-flex e-con e-child\" data-id=\"351d4ee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/produits\/engagement\/personnalisation-web\">\n\t\t<div class=\"elementor-element elementor-element-10ad7f4 e-con-full e-flex e-con e-child\" data-id=\"10ad7f4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f983e7b elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"f983e7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-browser-page-layout\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d012f87 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"d012f87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Personnalisation web<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9372897 elementor-widget elementor-widget-text-editor\" data-id=\"9372897\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Impl\u00e9mentez la personnalisation en temps r\u00e9el et les tests A\/B pour un ROI plus rapide.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3beb30 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"c3beb30\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cac1ed3 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"cac1ed3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d33855b elementor-widget elementor-widget-heading\" data-id=\"d33855b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b92dcc elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7b92dcc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-43636fd e-con-full product_box e-flex e-con e-child\" data-id=\"43636fd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/produits\/engagement\/application-mobile\">\n\t\t<div class=\"elementor-element elementor-element-e8b944e e-con-full e-flex e-con e-child\" data-id=\"e8b944e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ffe4d6 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"0ffe4d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-mobile-phone\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-331549a elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"331549a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Marketing mobile et applis<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57f672d elementor-widget elementor-widget-text-editor\" data-id=\"57f672d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Stimulez l&rsquo;engagement et la r\u00e9tention gr\u00e2ce \u00e0 des messages mobiles personnalis\u00e9s.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c805a1 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"6c805a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41db5cf e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"41db5cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8eb0974 elementor-widget elementor-widget-heading\" data-id=\"8eb0974\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7184997 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7184997\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-1f9c7fc e-con-full product_box e-flex e-con e-child\" data-id=\"1f9c7fc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/produits\/engagement\/intelligence-marketing-et-ia\">\n\t\t<div class=\"elementor-element elementor-element-3bafc8a e-con-full e-flex e-con e-child\" data-id=\"3bafc8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-005d144 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"005d144\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"52.083\" height=\"66.868\" viewBox=\"0 0 52.083 66.868\"><g id=\"Marketing_Intelligence_and_AI\" data-name=\"Marketing Intelligence and AI\" transform=\"translate(0)\"><g id=\"lightbulb\" transform=\"translate(7.335 15.015)\"><path id=\"Path_3211\" data-name=\"Path 3211\" d=\"M28.019,53.353H18.393a4.272,4.272,0,0,1-4.267-4.267V44.819h18.16v4.267A4.272,4.272,0,0,1,28.019,53.353ZM17.846,48.54v.547a.553.553,0,0,0,.546.547h9.626a.553.553,0,0,0,.546-.547V48.54Zm12.579-4.813H15.986A4.272,4.272,0,0,1,11.72,39.46V34.885A18.289,18.289,0,0,1,4.5,20.207a18.706,18.706,0,1,1,37.412,0,18.879,18.879,0,0,1-7.22,14.64V39.46A4.272,4.272,0,0,1,30.426,43.726ZM23.206,5.22A14.883,14.883,0,0,0,8.22,20.207a14.54,14.54,0,0,0,6.391,12.17l.828.552V39.46a.553.553,0,0,0,.546.547H30.426a.553.553,0,0,0,.546-.547V32.973l.771-.557a15.214,15.214,0,0,0,6.449-12.21A14.883,14.883,0,0,0,23.206,5.22Z\" transform=\"translate(-4.5 -1.5)\" fill=\"#002840\"><\/path><\/g><path id=\"Line_82\" data-name=\"Line 82\" d=\"M1.36,10.661A1.86,1.86,0,0,1-.5,8.8V1.36a1.86,1.86,0,1,1,3.72,0V8.8A1.86,1.86,0,0,1,1.36,10.661Z\" transform=\"translate(24.681 0.5)\" fill=\"#002840\"><\/path><path id=\"Line_83\" data-name=\"Line 83\" d=\"M1.36,6.94A1.86,1.86,0,0,1,.045,3.765L3.765.045A1.86,1.86,0,0,1,6.4,2.675L2.675,6.4A1.854,1.854,0,0,1,1.36,6.94Z\" transform=\"translate(37.702 4.22)\" fill=\"#002840\"><\/path><path id=\"Line_85\" data-name=\"Line 85\" d=\"M1.362,5.215A1.86,1.86,0,0,1,.4,1.765L3.683-.23A1.86,1.86,0,1,1,5.613,2.951L2.325,4.945A1.851,1.851,0,0,1,1.362,5.215Z\" transform=\"translate(45.574 15.381)\" fill=\"#002840\"><\/path><path id=\"Line_86\" data-name=\"Line 86\" d=\"M4.646,5.215a1.851,1.851,0,0,1-.963-.27L.4,2.951A1.86,1.86,0,1,1,2.325-.23L5.613,1.765a1.86,1.86,0,0,1-.967,3.451Z\" transform=\"translate(0.5 15.381)\" fill=\"#002840\"><\/path><path id=\"Line_84\" data-name=\"Line 84\" d=\"M5.08,6.94A1.854,1.854,0,0,1,3.765,6.4L.045,2.675A1.86,1.86,0,0,1,2.675.045L6.4,3.765A1.86,1.86,0,0,1,5.08,6.94Z\" transform=\"translate(7.941 4.22)\" fill=\"#002840\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be548d0 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"be548d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Intelligence marketing et IA<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d41a70d elementor-widget elementor-widget-text-editor\" data-id=\"d41a70d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Identifiez les tendances comportementales et optimisez vos campagnes gr\u00e2ce \u00e0 l&rsquo;IA.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f60d8f3 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"f60d8f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-42ef58c e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"42ef58c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12b2714 elementor-widget elementor-widget-heading\" data-id=\"12b2714\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f35ec9 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1f35ec9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-778bb2f e-con-full product_box e-flex e-con e-child\" data-id=\"778bb2f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/fr\/produits\/engagement\/orchestration-omnicanale\">\n\t\t<div class=\"elementor-element elementor-element-3ddc12a e-con-full e-flex e-con e-child\" data-id=\"3ddc12a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20b508d elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"20b508d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-hierarchy-9\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1384701 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"1384701\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Orchestration omnicanale<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9ef533 elementor-widget elementor-widget-text-editor\" data-id=\"a9ef533\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Offrir des exp\u00e9riences coh\u00e9rentes sur l&rsquo;ensemble des canaux pour une croissance rentable du chiffre d&rsquo;affaires.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-396acf0 elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"396acf0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16bad10 e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"16bad10\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1771de7 elementor-widget elementor-widget-heading\" data-id=\"1771de7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f65d01e elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"f65d01e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-228b9b8 e-con-full product_box e-flex e-con e-child\" data-id=\"228b9b8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/www.bloomreach.com\/en\/products\/marketing-automation\/experiments-ab-testing\">\n\t\t<div class=\"elementor-element elementor-element-7e393b5 e-con-full e-flex e-con e-child\" data-id=\"7e393b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-de9f730 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"de9f730\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"57.785\" height=\"57.787\" viewBox=\"0 0 57.785 57.787\"><g id=\"Experiments_and_A_B_Testing\" data-name=\"Experiments and A\/B Testing\" transform=\"translate(0)\"><path id=\"Path_3172\" data-name=\"Path 3172\" d=\"M14.9,58.534a5.784,5.784,0,0,1-5.779-5.779V6.526A5.784,5.784,0,0,1,14.9.747H30a5.784,5.784,0,0,1,5.779,5.779v46.23A5.784,5.784,0,0,1,30,58.534Z\" transform=\"translate(22.01 -0.747)\" fill=\"#002840\"><\/path><path id=\"Path_3173\" data-name=\"Path 3173\" d=\"M14.9,58.534a5.784,5.784,0,0,1-5.779-5.779V6.526A5.784,5.784,0,0,1,14.9.747H30a5.784,5.784,0,0,1,5.779,5.779v46.23A5.784,5.784,0,0,1,30,58.534ZM30,54.682a1.927,1.927,0,0,0,1.926-1.926V6.526A1.927,1.927,0,0,0,30,4.6H16.349V54.682ZM14.9,4.6A1.927,1.927,0,0,0,12.97,6.526v46.23A1.927,1.927,0,0,0,14.9,54.682h1.452V4.6H14.9Z\" transform=\"translate(-9.117 -0.747)\" fill=\"#002840\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48b30dd elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"48b30dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Exp\u00e9riences et A\/B Testing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9171480 elementor-widget elementor-widget-text-editor\" data-id=\"9171480\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Passez rapidement de la th\u00e9orie aux r\u00e9sultats sans d\u00e9pendre d&rsquo;autres \u00e9quipes.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2382ed elementor-widget__width-initial elementor-absolute product_button_icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"b2382ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><rect y=\"0.495117\" width=\"24\" height=\"24\" rx=\"12\" fill=\"#14A1D0\"><\/rect><path d=\"M15.1875 9.24512C15.4922 9.24512 15.75 9.50293 15.75 9.80762V15.4326C15.75 15.7607 15.4922 15.9951 15.1875 15.9951C14.8594 15.9951 14.625 15.7607 14.625 15.4326V11.167L9.21094 16.5811C8.97656 16.8154 8.625 16.8154 8.41406 16.5811C8.17969 16.3701 8.17969 16.0186 8.41406 15.8076L13.8281 10.3936H9.5625C9.23438 10.3936 9 10.1357 9 9.83105C9 9.50293 9.23438 9.26855 9.5625 9.26855H15.1875V9.24512Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4089dcc e-con-full call_to_action_link e-flex e-con e-child\" data-id=\"4089dcc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-adbb8ab elementor-widget elementor-widget-heading\" data-id=\"adbb8ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">En savoir plus<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6662891 elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"6662891\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><path d=\"M9.87079 16.9496L15.5778 11.2426L9.87079 5.53564L8.45679 6.94964L12.7498 11.2426L8.45679 15.5356L9.87079 16.9496Z\" fill=\"#019ACE\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da41882 e-con-full e-flex e-con e-child\" data-id=\"da41882\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3359ad1 br_button elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"3359ad1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/en\/limitless\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u00c0 qui s'adresse Bloomreach ?<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7841172 br_button elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"7841172\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/en\/products\/engagement\/roadmap\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Feuille de route produit<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-54312613 e-flex e-con-boxed e-con e-parent\" data-id=\"54312613\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-80a4124 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"80a4124\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Annonces et reciblage FAQs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56f8408f br_accordion elementor-widget elementor-widget-n-accordion\" data-id=\"56f8408f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1450\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1450\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment r\u00e9duire le nombre de CAC ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1450\" class=\"elementor-element elementor-element-49550d66 e-con-full e-flex e-con e-child\" data-id=\"49550d66\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1adcdfd5 elementor-widget elementor-widget-text-editor\" data-id=\"1adcdfd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Vous pouvez r\u00e9duire le co\u00fbt total de possession en utilisant notre plateforme de donn\u00e9es en temps r\u00e9el pour recibler les visiteurs \u00e0 forte intention et les visiteurs r\u00e9currents. Cr\u00e9ez vos audiences sur la base de donn\u00e9es d\u00e9riv\u00e9es, comportementales et pr\u00e9dictives. Atteignez vos clients l\u00e0 o\u00f9 ils sont actifs et trouvez des audiences similaires qui ont le plus grand potentiel pour devenir vos prochains clients champions.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1451\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1451\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment puis-je utiliser Loomi AI dans mes publicit\u00e9s en ligne ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1451\" class=\"elementor-element elementor-element-f0acb7c e-con-full e-flex e-con e-child\" data-id=\"f0acb7c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d232ac elementor-widget elementor-widget-text-editor\" data-id=\"6d232ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Loomi AI peut vous aider \u00e0 rendre vos d\u00e9penses publicitaires plus efficaces en pr\u00e9disant les comportements futurs. Il vous aidera \u00e0 identifier le meilleur canal dans lequel investir, \u00e0 d\u00e9terminer la probabilit\u00e9 d&rsquo;achat ou \u00e0 pr\u00e9dire si un client est susceptible de se d\u00e9sabonner. Tout cela peut vous aider \u00e0 r\u00e9duire vos d\u00e9penses publicitaires et \u00e0 investir dans ceux qui ont le plus de chances de convertir.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1452\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1452\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment \u00e9viter de perdre des donn\u00e9es clients \u00e0 cause des bloqueurs de publicit\u00e9 ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1452\" class=\"elementor-element elementor-element-0132e05 e-con-full e-flex e-con e-child\" data-id=\"0132e05\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21b101a elementor-widget elementor-widget-text-editor\" data-id=\"21b101a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Les pixels de suivi de tiers sont limit\u00e9s par les navigateurs, ce qui met en p\u00e9ril les donn\u00e9es de vos clients. En utilisant une plateforme de donn\u00e9es de premi\u00e8re partie telle que Bloomreach, vous serez en mesure de suivre toutes les donn\u00e9es des clients tout en pr\u00e9servant leur vie priv\u00e9e. Vous pouvez g\u00e9rer tous les consentements et choisir les donn\u00e9es \u00e0 envoyer \u00e0 vos plateformes publicitaires.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1453\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1453\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment cr\u00e9er une audience similaire qui convertit ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1453\" class=\"elementor-element elementor-element-f930ee1 e-con-full e-flex e-con e-child\" data-id=\"f930ee1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c10ecd6 elementor-widget elementor-widget-text-editor\" data-id=\"c10ecd6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Bloomreach vous permet d&rsquo;utiliser vos meilleurs signaux d&rsquo;int\u00e9r\u00eat pour cr\u00e9er des \u00e9chantillons d&rsquo;audiences similaires. Gr\u00e2ce \u00e0 cette fonctionnalit\u00e9, vous pouvez acqu\u00e9rir plus de prospects de grande valeur avec des donn\u00e9es de premi\u00e8re main provenant de vos clients les plus pr\u00e9cieux. Par exemple, cr\u00e9ez des audiences similaires sur Facebook en vous basant sur une liste de donn\u00e9es de vos clients, y compris leur comportement pass\u00e9, leurs attributs ou leurs pr\u00e9dictions.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1454\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1454\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment le cadre in-memory de Bloomreach favorise-t-il le marketing en temps r\u00e9el ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1454\" class=\"elementor-element elementor-element-ce9604d e-con-full e-flex e-con e-child\" data-id=\"ce9604d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e92705c elementor-widget elementor-widget-text-editor\" data-id=\"e92705c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Le <a href=\"https:\/\/www.bloomreach.com\/fr\/bibliotheque\/livres-blancs\/le-pouvoir-de-larchitecture-de-donnees-unique-de-bloomreach\">framework in-memory<\/a> de Bloomreach utilise une architecture de donn\u00e9es unique pour traiter et acc\u00e9der aux donn\u00e9es beaucoup plus rapidement que les m\u00e9thodes traditionnelles. Cela signifie que vos donn\u00e9es clients peuvent \u00eatre trait\u00e9es en quelques millisecondes, ce qui permet des mises \u00e0 jour en temps r\u00e9el et sans d\u00e9lai.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1455\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1455\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment Bloomreach utilise-t-il le first-party tracking pour mener des campagnes publicitaires plus efficaces ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1455\" class=\"elementor-element elementor-element-9902339 e-con-full e-flex e-con e-child\" data-id=\"9902339\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5336772 elementor-widget elementor-widget-text-editor\" data-id=\"5336772\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Contrairement \u00e0 d&rsquo;autres plateformes d&rsquo;automatisation du marketing, Bloomreach Engagement exploite les donn\u00e9es zero-party et <a href=\"https:\/\/www.bloomreach.com\/en\/blog\/how-bloomreach-uses-first-party-tracking-to-help-you-run-more-efficient-paid-ad-campaigns\">first-party<\/a> pour offrir un contr\u00f4le total sur la collecte et l&rsquo;utilisation de vos donn\u00e9es tout en garantissant une strat\u00e9gie marketing respectueuse de la vie priv\u00e9e. De plus, vous pouvez g\u00e9rer tous vos canaux publicitaires \u00e0 partir d&rsquo;une seule plateforme &#8211; Facebook, Instagram, Google, Snapchat, TikTok, etc. Cette plateforme unifi\u00e9e et \u00e9volutive offre des fonctionnalit\u00e9s telles que l&rsquo;API Facebook Conversions et la gestion des identifiants anonymes c\u00f4t\u00e9 serveur, afin de proposer des campagnes publicitaires qui augmentent les conversions tout en r\u00e9duisant les co\u00fbts.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1456\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"7\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1456\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Bloomreach peut-il m'aider \u00e0 r\u00e9duire mon CAC avec la nouvelle int\u00e9gration publicitaire de Snapchat ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1456\" class=\"elementor-element elementor-element-dafe0d3 e-con-full e-flex e-con e-child\" data-id=\"dafe0d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-160aa60 elementor-widget elementor-widget-text-editor\" data-id=\"160aa60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Absolument ! L&rsquo;int\u00e9gration de Bloomreach avec <a href=\"\/en\/news\/2022\/bloomreach-helps-marketers-lower-customer-acquisition-costs-with-new-snapchat-ad-integration-using-first-party-customer-data-to-choose-the-right-audience-for-every-ad\/\">Snapchat<\/a> permet aux marketeurs de synchroniser leurs donn\u00e9es clients first-party dans Bloomreach Engagement avec la plateforme publicitaire de Snapchat pour activer des audiences en temps r\u00e9el. Gr\u00e2ce aux pr\u00e9dictions de l&rsquo;IA, vous pouvez rapidement segmenter les audiences pour vos publicit\u00e9s cibl\u00e9es, ce qui vous permet de mener des campagnes publicitaires plus efficaces (et plus pertinentes) tout en r\u00e9duisant les co\u00fbts d&rsquo;acquisition des clients.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1457\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"8\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1457\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment le reciblage fonctionne-t-il avec les m\u00e9dias sociaux et le marketing par courriel dans Bloomreach ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1457\" class=\"elementor-element elementor-element-4e41de5 e-con-full e-flex e-con e-child\" data-id=\"4e41de5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f82d82 elementor-widget elementor-widget-text-editor\" data-id=\"8f82d82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Bloomreach vous offre tous les outils pour cr\u00e9er des campagnes de reciblage publicitaire efficaces sur plusieurs canaux \u00e0 partir d&rsquo;une seule plateforme. Cela vous permet de cr\u00e9er des publicit\u00e9s coh\u00e9rentes et personnalis\u00e9es sur Facebook, Google, Instagram, Snapchat, TikTok et plus encore, tout en r\u00e9duisant le travail manuel et les co\u00fbts d&rsquo;acquisition des clients (CAC). De plus, lorsque vous serez pr\u00eat \u00e0 \u00e9largir la port\u00e9e de vos campagnes omnicanales, Bloomreach vous couvrira. Utilisez les m\u00eames donn\u00e9es clients et les m\u00eames informations que celles obtenues lors de vos campagnes de reciblage pour proposer des campagnes d&#8217;emailing et de SMS pertinentes qui convertissent.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1458\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"9\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1458\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Quels sont les avantages du reciblage ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1458\" class=\"elementor-element elementor-element-4cebb46 e-con-full e-flex e-con e-child\" data-id=\"4cebb46\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11bcddd elementor-widget elementor-widget-text-editor\" data-id=\"11bcddd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Le reciblage est un excellent moyen de renforcer la notori\u00e9t\u00e9 et la reconnaissance de la marque, de r\u00e9engager les prospects sur un large \u00e9ventail de canaux avec un contenu pertinent et d&rsquo;augmenter votre retour sur investissement. Lorsque vous utilisez une plateforme comme Bloomreach, vous b\u00e9n\u00e9ficiez \u00e9galement d&rsquo;une personnalisation en temps r\u00e9el sur plusieurs canaux &#8211; le tout g\u00e9r\u00e9 \u00e0 partir d&rsquo;une plateforme unique &#8211; ce qui conduit \u00e0 des exp\u00e9riences client plus connect\u00e9es qui sont plus susceptibles de favoriser l&rsquo;engagement et les conversions.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1459\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"10\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1459\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Quels sont les objectifs les plus importants pour les campagnes publicitaires de reciblage ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10\" height=\"10\" viewBox=\"0 0 10 10\" fill=\"none\"><path d=\"M5 7.91625C4.83333 7.91625 4.67667 7.85125 4.55875 7.73375L0.0916667 3.26709C0.0325 3.20792 0 3.12959 0 3.04584C0 2.9625 0.0325 2.88375 0.0916667 2.825C0.150833 2.76584 0.229167 2.73334 0.3125 2.73334C0.395833 2.73334 0.474583 2.76584 0.533333 2.825L5 7.29125L9.46667 2.825C9.52583 2.76584 9.60417 2.73334 9.6875 2.73334C9.77083 2.73334 9.84958 2.76584 9.90833 2.825C9.9675 2.88417 10 2.9625 10 3.04584C10 3.12917 9.9675 3.20792 9.90833 3.26667L5.44167 7.73334C5.32417 7.85125 5.16708 7.91625 5 7.91625Z\" fill=\"#019ACE\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1459\" class=\"elementor-element elementor-element-d2d51a3 e-con-full e-flex e-con e-child\" data-id=\"d2d51a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eab8e2d elementor-widget elementor-widget-text-editor\" data-id=\"eab8e2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il y a plusieurs objectifs cl\u00e9s sur lesquels vous devez vous concentrer pour vos campagnes de reciblage. Vous devez mesurer le degr\u00e9 de notori\u00e9t\u00e9 de votre marque et d\u00e9terminer si vous faites progresser les clients potentiels dans leur parcours d&rsquo;achat. En outre, vous pouvez v\u00e9rifier si vous avez r\u00e9duit votre taux d&rsquo;abandon de panier, augment\u00e9 les achats de produits nouvellement introduits et accru la valeur vie client (CLTV). Et bien s\u00fbr, l&rsquo;objectif final du retargeting est de favoriser les conversions tout en r\u00e9duisant le CAC.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Comment r\\u00e9duire le nombre de CAC ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Vous pouvez r\\u00e9duire le co\\u00fbt total de possession en utilisant notre plateforme de donn\\u00e9es en temps r\\u00e9el pour recibler les visiteurs \\u00e0 forte intention et les visiteurs r\\u00e9currents. Cr\\u00e9ez vos audiences sur la base de donn\\u00e9es d\\u00e9riv\\u00e9es, comportementales et pr\\u00e9dictives. Atteignez vos clients l\\u00e0 o\\u00f9 ils sont actifs et trouvez des audiences similaires qui ont le plus grand potentiel pour devenir vos prochains clients champions.\"}},{\"@type\":\"Question\",\"name\":\"Comment puis-je utiliser Loomi AI dans mes publicit\\u00e9s en ligne ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Loomi AI peut vous aider \\u00e0 rendre vos d\\u00e9penses publicitaires plus efficaces en pr\\u00e9disant les comportements futurs. Il vous aidera \\u00e0 identifier le meilleur canal dans lequel investir, \\u00e0 d\\u00e9terminer la probabilit\\u00e9 d&rsquo;achat ou \\u00e0 pr\\u00e9dire si un client est susceptible de se d\\u00e9sabonner. Tout cela peut vous aider \\u00e0 r\\u00e9duire vos d\\u00e9penses publicitaires et \\u00e0 investir dans ceux qui ont le plus de chances de convertir.\"}},{\"@type\":\"Question\",\"name\":\"Comment \\u00e9viter de perdre des donn\\u00e9es clients \\u00e0 cause des bloqueurs de publicit\\u00e9 ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Les pixels de suivi de tiers sont limit\\u00e9s par les navigateurs, ce qui met en p\\u00e9ril les donn\\u00e9es de vos clients. En utilisant une plateforme de donn\\u00e9es de premi\\u00e8re partie telle que Bloomreach, vous serez en mesure de suivre toutes les donn\\u00e9es des clients tout en pr\\u00e9servant leur vie priv\\u00e9e. Vous pouvez g\\u00e9rer tous les consentements et choisir les donn\\u00e9es \\u00e0 envoyer \\u00e0 vos plateformes publicitaires.\"}},{\"@type\":\"Question\",\"name\":\"Comment cr\\u00e9er une audience similaire qui convertit ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Bloomreach vous permet d&rsquo;utiliser vos meilleurs signaux d&rsquo;int\\u00e9r\\u00eat pour cr\\u00e9er des \\u00e9chantillons d&rsquo;audiences similaires. Gr\\u00e2ce \\u00e0 cette fonctionnalit\\u00e9, vous pouvez acqu\\u00e9rir plus de prospects de grande valeur avec des donn\\u00e9es de premi\\u00e8re main provenant de vos clients les plus pr\\u00e9cieux. Par exemple, cr\\u00e9ez des audiences similaires sur Facebook en vous basant sur une liste de donn\\u00e9es de vos clients, y compris leur comportement pass\\u00e9, leurs attributs ou leurs pr\\u00e9dictions.\"}},{\"@type\":\"Question\",\"name\":\"Comment le cadre in-memory de Bloomreach favorise-t-il le marketing en temps r\\u00e9el ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Le framework in-memory de Bloomreach utilise une architecture de donn\\u00e9es unique pour traiter et acc\\u00e9der aux donn\\u00e9es beaucoup plus rapidement que les m\\u00e9thodes traditionnelles. Cela signifie que vos donn\\u00e9es clients peuvent \\u00eatre trait\\u00e9es en quelques millisecondes, ce qui permet des mises \\u00e0 jour en temps r\\u00e9el et sans d\\u00e9lai.\"}},{\"@type\":\"Question\",\"name\":\"Comment Bloomreach utilise-t-il le first-party tracking pour mener des campagnes publicitaires plus efficaces ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Contrairement \\u00e0 d&rsquo;autres plateformes d&rsquo;automatisation du marketing, Bloomreach Engagement exploite les donn\\u00e9es zero-party et first-party pour offrir un contr\\u00f4le total sur la collecte et l&rsquo;utilisation de vos donn\\u00e9es tout en garantissant une strat\\u00e9gie marketing respectueuse de la vie priv\\u00e9e. De plus, vous pouvez g\\u00e9rer tous vos canaux publicitaires \\u00e0 partir d&rsquo;une seule plateforme &#8211; Facebook, Instagram, Google, Snapchat, TikTok, etc. Cette plateforme unifi\\u00e9e et \\u00e9volutive offre des fonctionnalit\\u00e9s telles que l&rsquo;API Facebook Conversions et la gestion des identifiants anonymes c\\u00f4t\\u00e9 serveur, afin de proposer des campagnes publicitaires qui augmentent les conversions tout en r\\u00e9duisant les co\\u00fbts.\"}},{\"@type\":\"Question\",\"name\":\"Bloomreach peut-il m'aider \\u00e0 r\\u00e9duire mon CAC avec la nouvelle int\\u00e9gration publicitaire de Snapchat ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolument ! L&rsquo;int\\u00e9gration de Bloomreach avec Snapchat permet aux marketeurs de synchroniser leurs donn\\u00e9es clients first-party dans Bloomreach Engagement avec la plateforme publicitaire de Snapchat pour activer des audiences en temps r\\u00e9el. Gr\\u00e2ce aux pr\\u00e9dictions de l&rsquo;IA, vous pouvez rapidement segmenter les audiences pour vos publicit\\u00e9s cibl\\u00e9es, ce qui vous permet de mener des campagnes publicitaires plus efficaces (et plus pertinentes) tout en r\\u00e9duisant les co\\u00fbts d&rsquo;acquisition des clients.\"}},{\"@type\":\"Question\",\"name\":\"Comment le reciblage fonctionne-t-il avec les m\\u00e9dias sociaux et le marketing par courriel dans Bloomreach ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Bloomreach vous offre tous les outils pour cr\\u00e9er des campagnes de reciblage publicitaire efficaces sur plusieurs canaux \\u00e0 partir d&rsquo;une seule plateforme. Cela vous permet de cr\\u00e9er des publicit\\u00e9s coh\\u00e9rentes et personnalis\\u00e9es sur Facebook, Google, Instagram, Snapchat, TikTok et plus encore, tout en r\\u00e9duisant le travail manuel et les co\\u00fbts d&rsquo;acquisition des clients (CAC). De plus, lorsque vous serez pr\\u00eat \\u00e0 \\u00e9largir la port\\u00e9e de vos campagnes omnicanales, Bloomreach vous couvrira. Utilisez les m\\u00eames donn\\u00e9es clients et les m\\u00eames informations que celles obtenues lors de vos campagnes de reciblage pour proposer des campagnes d&#8217;emailing et de SMS pertinentes qui convertissent.\"}},{\"@type\":\"Question\",\"name\":\"Quels sont les avantages du reciblage ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Le reciblage est un excellent moyen de renforcer la notori\\u00e9t\\u00e9 et la reconnaissance de la marque, de r\\u00e9engager les prospects sur un large \\u00e9ventail de canaux avec un contenu pertinent et d&rsquo;augmenter votre retour sur investissement. Lorsque vous utilisez une plateforme comme Bloomreach, vous b\\u00e9n\\u00e9ficiez \\u00e9galement d&rsquo;une personnalisation en temps r\\u00e9el sur plusieurs canaux &#8211; le tout g\\u00e9r\\u00e9 \\u00e0 partir d&rsquo;une plateforme unique &#8211; ce qui conduit \\u00e0 des exp\\u00e9riences client plus connect\\u00e9es qui sont plus susceptibles de favoriser l&rsquo;engagement et les conversions.\"}},{\"@type\":\"Question\",\"name\":\"Quels sont les objectifs les plus importants pour les campagnes publicitaires de reciblage ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Il y a plusieurs objectifs cl\\u00e9s sur lesquels vous devez vous concentrer pour vos campagnes de reciblage. Vous devez mesurer le degr\\u00e9 de notori\\u00e9t\\u00e9 de votre marque et d\\u00e9terminer si vous faites progresser les clients potentiels dans leur parcours d&rsquo;achat. En outre, vous pouvez v\\u00e9rifier si vous avez r\\u00e9duit votre taux d&rsquo;abandon de panier, augment\\u00e9 les achats de produits nouvellement introduits et accru la valeur vie client (CLTV). Et bien s\\u00fbr, l&rsquo;objectif final du retargeting est de favoriser les conversions tout en r\\u00e9duisant le CAC.\"}}]}<\/script>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1f9dc2b4 e-flex e-con-boxed e-con e-parent\" data-id=\"1f9dc2b4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-43554482 e-con-full e-flex e-con e-child\" data-id=\"43554482\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-4939bdf4 e-con-full e-flex e-con e-child\" data-id=\"4939bdf4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-682fec1d elementor-widget elementor-widget-heading\" data-id=\"682fec1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Faites l'exp\u00e9rience d'un marketing sans limites<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c9ee322 elementor-widget elementor-widget-text-editor\" data-id=\"3c9ee322\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9couvrez les solutions puissantes de Bloomreach pour des exp\u00e9riences personnalis\u00e9es et des parcours clients fluides. D\u00e9couvrez notre plateforme en action et apprenez comment rationaliser vos processus de travail, am\u00e9liorer l&rsquo;exp\u00e9rience client et g\u00e9n\u00e9rer plus de r\u00e9sultats.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d9148f4 e-con-full e-flex e-con e-child\" data-id=\"2d9148f4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-297dbf67 elementor-widget-mobile__width-inherit br_button button_yellow elementor-widget elementor-widget-button\" data-id=\"297dbf67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/fr\/demande-de-demo\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Demander une d\u00e9mo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7309f16a elementor-widget-mobile__width-inherit br_button button_transparent elementor-widget elementor-widget-button\" data-id=\"7309f16a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bloomreach.com\/fr\/bibliotheque\/cas-d-utilisation\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explorer les cas d'utilisation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e043792 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"6e043792\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Industry-Demo-CTA.jpg\" class=\"attachment-full size-full wp-image-22977\" alt=\"Industry-Demo-CTA\" srcset=\"https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Industry-Demo-CTA.jpg 1000w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Industry-Demo-CTA-300x300.jpg 300w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Industry-Demo-CTA-150x150.jpg 150w, https:\/\/www.bloomreach.com\/wp-content\/uploads\/2024\/05\/Industry-Demo-CTA-768x768.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3af60b34 e-flex e-con-boxed e-con e-parent\" data-id=\"3af60b34\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-789f8f68 elementor-widget elementor-widget-breadcrumbs\" data-id=\"789f8f68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav aria-label=\"breadcrumbs\" class=\"rank-math-breadcrumb\"><p><span class=\"last\">Home<\/span><\/p><\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"parent":29034,"menu_order":0,"template":"","class_list":["post-31167","products","type-products","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products\/31167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/products"}],"version-history":[{"count":5,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products\/31167\/revisions"}],"predecessor-version":[{"id":55964,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products\/31167\/revisions\/55964"}],"up":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/products\/29034"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=31167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}