Covid-19 a chang\u00e9 \u00e0 jamais le comportement des consommateurs. Ce qui \u00e9tait autrefois une lente marche vers l’adoption du num\u00e9rique s’est transform\u00e9 en un sprint dans lequel personne ne veut rester \u00e0 la tra\u00eene.<\/p>\n
De la RA et de la RV au livestreaming et \u00e0 la robotique, le paysage de l’e-commerce se nivelle par le haut. Mais qui sont les leaders du secteur et qui a du retard \u00e0 rattraper ?<\/p>\n
Dans cet \u00e9pisode de \u00a0\u00bb The State of Commerce Experience \u00ab\u00a0, Brian est rejoint par Zia Daniell Wigder, Chief Global Content Officer chez Shoptalk et cofondatrice de Groceryshop – deux des principaux \u00e9v\u00e9nements de l’industrie du retail.<\/p>\n
Zia \u00e9tait auparavant vice-pr\u00e9sidente et directrice de recherche chez Forrester, et ses 25 ans d’exp\u00e9rience en tant qu’analyste font d’elle une invit\u00e9e de choix pour discuter des tendances actuelles et futures de l’e-commerce, \u00e0 l’heure o\u00f9 nous sortons de la p\u00e9riode d’enfermement de 19 ans.<\/p>\n","protected":false},"excerpt":{"rendered":"
Covid-19 a chang\u00e9 \u00e0 jamais le comportement des consommateurs. Ce qui \u00e9tait autrefois une lente marche vers l’adoption du num\u00e9rique s’est transform\u00e9 en un sprint dans lequel personne ne veut rester \u00e0 la tra\u00eene. De la RA et de la RV au livestreaming et \u00e0 la robotique, le paysage de l’e-commerce se nivelle par le […]<\/p>\n","protected":false},"author":1,"featured_media":35388,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[809],"library_blog_tag":[],"industry":[],"channel":[],"topic":[688],"class_list":["post-47195","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-commerce-experience"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47195\/revisions"}],"predecessor-version":[{"id":47202,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47195\/revisions\/47202"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media\/35388"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=47195"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-regions?post=47195"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-solutions?post=47195"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_type?post=47195"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_blog_tag?post=47195"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/industry?post=47195"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/channel?post=47195"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/topic?post=47195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}