{"id":47160,"date":"2022-05-16T19:14:47","date_gmt":"2022-05-16T19:14:47","guid":{"rendered":"https:\/\/www.bloomreach.com\/library\/state-of-commerce-episode-22"},"modified":"2024-09-17T10:14:52","modified_gmt":"2024-09-17T10:14:52","slug":"state-of-commerce-episode-22","status":"publish","type":"library","link":"https:\/\/www.bloomreach.com\/fr\/bibliotheque\/podcasts\/state-of-commerce-episode-22","title":{"rendered":"Episode 22 : Taille et maturit\u00e9 du march\u00e9 de l&rsquo;e-commerce B2B"},"content":{"rendered":"<p>L&rsquo;e-commerce a connu la croissance la plus rapide de son histoire, mais il n&rsquo;est pas le seul facteur \u00e0 l&rsquo;origine de l&rsquo;\u00e9volution des comportements dans les transactions B2B.<\/p>\n<p>Pour d\u00e9couvrir comment le march\u00e9 \u00e9volue et comment les entreprises peuvent r\u00e9pondre aux exigences croissantes des clients, Brian s&rsquo;entretient avec Mark Brohan, vice-pr\u00e9sident de Digital Commerce 360, dans le dernier \u00e9pisode du podcast \u00ab\u00a0The State of Commerce Experience\u00a0\u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;e-commerce a connu la croissance la plus rapide de son histoire, mais il n&rsquo;est pas le seul facteur \u00e0 l&rsquo;origine de l&rsquo;\u00e9volution des comportements dans les transactions B2B. Pour d\u00e9couvrir comment le march\u00e9 \u00e9volue et comment les entreprises peuvent r\u00e9pondre aux exigences croissantes des clients, Brian s&rsquo;entretient avec Mark Brohan, vice-pr\u00e9sident de Digital Commerce 360, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35368,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[809],"library_blog_tag":[],"industry":[],"channel":[],"topic":[688],"class_list":["post-47160","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-commerce-experience"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47160\/revisions"}],"predecessor-version":[{"id":47172,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47160\/revisions\/47172"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media\/35368"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=47160"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-regions?post=47160"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-solutions?post=47160"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_type?post=47160"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_blog_tag?post=47160"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/industry?post=47160"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/channel?post=47160"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/topic?post=47160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}