L’\u00e9pisode d’aujourd’hui de \u00ab\u00a0The State of Commerce Experience\u00a0\u00bb s’int\u00e9resse de plus pr\u00e8s au march\u00e9 d’Amazon, avec Kiri Masters, fondateur et PDG de Bobsled Marketing et autorit\u00e9 en mati\u00e8re d’Amazon.<\/p>\n
Alors qu’elle menait une carri\u00e8re r\u00e9ussie en tant que banqui\u00e8re commerciale chez JPMorgan Chase, Kiri a lanc\u00e9 sa premi\u00e8re entreprise e-commerce sur Amazon.<\/p>\n
Forte de cette exp\u00e9rience de premi\u00e8re main, Kiri a constat\u00e9 une lacune sur le march\u00e9 et a d\u00e9cid\u00e9 de lancer Bobsled Marketing, l’agence leader sur Amazon qui aide aujourd’hui des clients du monde entier \u00e0 se faire d\u00e9couvrir, acheter et aimer sur Amazon.<\/p>\n
En plus de diriger Bobsled, Kiri tient une chronique hebdomadaire dans Forbes, anime les podcasts \u00ab\u00a0Ecommerce Braintrust\u00a0\u00bb et \u00ab\u00a0Amazon For CMOs\u00a0\u00bb, et est l’auteur de deux livres – \u00ab\u00a0The Amazon Expansion Plan\u00a0\u00bb et \u00ab\u00a0Amazon For CMOs\u00a0\u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"
L’\u00e9pisode d’aujourd’hui de \u00ab\u00a0The State of Commerce Experience\u00a0\u00bb s’int\u00e9resse de plus pr\u00e8s au march\u00e9 d’Amazon, avec Kiri Masters, fondateur et PDG de Bobsled Marketing et autorit\u00e9 en mati\u00e8re d’Amazon. Alors qu’elle menait une carri\u00e8re r\u00e9ussie en tant que banqui\u00e8re commerciale chez JPMorgan Chase, Kiri a lanc\u00e9 sa premi\u00e8re entreprise e-commerce sur Amazon. Forte de cette […]<\/p>\n","protected":false},"author":1,"featured_media":35552,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[809],"library_blog_tag":[],"industry":[],"channel":[],"topic":[688],"class_list":["post-47157","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-commerce-experience"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47157\/revisions"}],"predecessor-version":[{"id":47169,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47157\/revisions\/47169"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media\/35552"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=47157"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-regions?post=47157"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-solutions?post=47157"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_type?post=47157"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_blog_tag?post=47157"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/industry?post=47157"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/channel?post=47157"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/topic?post=47157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}