Comment les industries qui op\u00e8rent dans l’exp\u00e9rience physique, dont beaucoup ont \u00e9t\u00e9 durement touch\u00e9es par la pand\u00e9mie, peuvent-elles conna\u00eetre une plus grande r\u00e9ussite en pensant comme une entreprise d’e-commerce ?<\/p>\n
C’est ce que Brian Walker et Ari Greenberg, directeur commercial de Brightline Trains, examinent dans cet \u00e9pisode de l’\u00e9mission \u00ab\u00a0The State of Commerce Experience\u00a0\u00bb. Brightline Trains est la premi\u00e8re et la seule soci\u00e9t\u00e9 de trains \u00e0 grande vitesse financ\u00e9e par le secteur priv\u00e9 en Floride.<\/p>\n","protected":false},"excerpt":{"rendered":"
Comment les industries qui op\u00e8rent dans l’exp\u00e9rience physique, dont beaucoup ont \u00e9t\u00e9 durement touch\u00e9es par la pand\u00e9mie, peuvent-elles conna\u00eetre une plus grande r\u00e9ussite en pensant comme une entreprise d’e-commerce ? C’est ce que Brian Walker et Ari Greenberg, directeur commercial de Brightline Trains, examinent dans cet \u00e9pisode de l’\u00e9mission \u00ab\u00a0The State of Commerce Experience\u00a0\u00bb. Brightline […]<\/p>\n","protected":false},"author":1,"featured_media":35320,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[809],"library_blog_tag":[],"industry":[],"channel":[],"topic":[688],"class_list":["post-47054","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-commerce-experience"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47054","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47054\/revisions"}],"predecessor-version":[{"id":47065,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47054\/revisions\/47065"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media\/35320"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=47054"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-regions?post=47054"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-solutions?post=47054"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_type?post=47054"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_blog_tag?post=47054"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/industry?post=47054"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/channel?post=47054"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/topic?post=47054"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}