Chaque leader de l’e-commerce a une vision de la fa\u00e7on dont sa marque va se d\u00e9marquer en ligne. Mais l’int\u00e9gration forc\u00e9e de fonctionnalit\u00e9s commerciales standard dans leur architecture num\u00e9rique rend difficile la concr\u00e9tisation de cette vision.<\/p>\n
Pour en savoir plus sur la mani\u00e8re dont le commerce composable permet aux \u00e9quipes digitales de r\u00e9aliser leur vision et de prendre le contr\u00f4le total de leur strat\u00e9gie digitale, Brian Walker s’entretient avec Jamus Driscoll, PDG de la plateforme de commerce headless, Elastic Path.<\/p>\n","protected":false},"excerpt":{"rendered":"
Chaque leader de l’e-commerce a une vision de la fa\u00e7on dont sa marque va se d\u00e9marquer en ligne. Mais l’int\u00e9gration forc\u00e9e de fonctionnalit\u00e9s commerciales standard dans leur architecture num\u00e9rique rend difficile la concr\u00e9tisation de cette vision. Pour en savoir plus sur la mani\u00e8re dont le commerce composable permet aux \u00e9quipes digitales de r\u00e9aliser leur vision […]<\/p>\n","protected":false},"author":1,"featured_media":35304,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[809],"library_blog_tag":[],"industry":[],"channel":[],"topic":[558],"class_list":["post-47050","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-efficacite-operationnelle"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47050\/revisions"}],"predecessor-version":[{"id":47060,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/47050\/revisions\/47060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media\/35304"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=47050"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-regions?post=47050"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-solutions?post=47050"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_type?post=47050"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_blog_tag?post=47050"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/industry?post=47050"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/channel?post=47050"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/topic?post=47050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}