{"id":46967,"date":"2024-05-16T21:17:19","date_gmt":"2024-05-16T21:17:19","guid":{"rendered":"https:\/\/www.bloomreach.com\/library\/commerce-experience-episode-80"},"modified":"2024-08-05T08:13:22","modified_gmt":"2024-08-05T08:13:22","slug":"commerce-experience-episode-80","status":"publish","type":"library","link":"https:\/\/www.bloomreach.com\/fr\/bibliotheque\/podcasts\/commerce-experience-episode-80","title":{"rendered":"\u00c9pisode 80 : Faire plus avec moins : Atteindre ses objectifs avec une petite \u00e9quipe"},"content":{"rendered":"<p>Dans le contexte \u00e9conomique actuel, la directive \u00ab\u00a0faire plus avec moins\u00a0\u00bb est devenue une r\u00e9alit\u00e9 incontournable pour les marketeurs. Charg\u00e9s d&rsquo;obtenir des r\u00e9sultats ambitieux avec un budget r\u00e9duit et une \u00e9quipe restreinte, le d\u00e9fi n&rsquo;est pas seulement de suivre le rythme, mais aussi de se d\u00e9marquer et de prosp\u00e9rer.<\/p>\n<p>Dans ce contexte difficile, <a href=\"https:\/\/www.linkedin.com\/in\/natalie-marcotullio\/\" target=\"_blank\" rel=\"noopener\">Natalie Marcotullio<\/a>, responsable de la croissance et des op\u00e9rations chez <a href=\"https:\/\/www.linkedin.com\/company\/navattic\/\" target=\"_blank\" rel=\"noopener\">Navattic<\/a>, propose un cadre unique con\u00e7u pour renforcer les petites \u00e9quipes marketing. Rejoignant Elena dans une conversation r\u00e9v\u00e9latrice, Natalie partage la fa\u00e7on dont l&rsquo;adoption de strat\u00e9gies innovantes peut transformer les limites en forces, garantissant que votre marque ne r\u00e9sonne pas seulement dans un march\u00e9 encombr\u00e9, mais brille distinctement.<\/p>\n<p>TLDR ;<\/p>\n<ul>\n<li aria-level=\"1\">G\u00e9rer la charge de travail d&rsquo;un marketeur sans s&rsquo;\u00e9puiser<\/li>\n<li aria-level=\"1\">Externaliser des t\u00e2ches pour am\u00e9liorer la productivit\u00e9<\/li>\n<li aria-level=\"1\">Trouver le meilleur moment pour pr\u00e9senter des id\u00e9es \u00e0 la direction<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Dans le contexte \u00e9conomique actuel, la directive \u00ab\u00a0faire plus avec moins\u00a0\u00bb est devenue une r\u00e9alit\u00e9 incontournable pour les marketeurs. Charg\u00e9s d&rsquo;obtenir des r\u00e9sultats ambitieux avec un budget r\u00e9duit et une \u00e9quipe restreinte, le d\u00e9fi n&rsquo;est pas seulement de suivre le rythme, mais aussi de se d\u00e9marquer et de prosp\u00e9rer. Dans ce contexte difficile, Natalie Marcotullio, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35456,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[809],"library_blog_tag":[],"industry":[],"channel":[],"topic":[558],"class_list":["post-46967","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-efficacite-operationnelle"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/46967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/46967\/revisions"}],"predecessor-version":[{"id":46977,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library\/46967\/revisions\/46977"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media\/35456"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/media?parent=46967"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-regions?post=46967"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/ew-solutions?post=46967"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_type?post=46967"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/library_blog_tag?post=46967"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/industry?post=46967"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/channel?post=46967"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/fr\/wp-json\/wp\/v2\/topic?post=46967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}