Transform website visitors into SMS subscribers with strategically placed banners, text-to-join campaigns, and checkout flows. These campaigns capture customer attention with compelling incentives \u2014 like discount codes for double opt-in confirmation \u2014 while ensuring compliance through automated consent tracking.<\/p>\n\n\n\n
For example, a retail brand might offer 10% off via text after two-tap subscription, reaching customers on their preferred channel while driving both immediate conversions and long-term engagement.<\/p>\n\n\n\n
<\/p>\n","protected":false},"featured_media":76666,"parent":0,"menu_order":0,"template":"","use_cases_channels":[1293,1298],"use_cases_goals":[1302],"use_cases_products":[1309],"use_cases_industries":[1313,1316,1318,1315,1312,1317,1314],"use_cases_metrics":[1319,1323,1320],"use_cases_tags":[1332],"use_cases_pre_built":[1334],"class_list":["post-76662","use_cases","type-use_cases","status-publish","has-post-thumbnail","hentry","use_cases_channels-sms-rcs","use_cases_channels-weblayers","use_cases_goals-grow-database","use_cases_products-marketing-automation","use_cases_industries-ecommerce","use_cases_industries-financial-services","use_cases_industries-gaming","use_cases_industries-hospitality-restaurants","use_cases_industries-retail","use_cases_industries-sports","use_cases_industries-travel-transporation","use_cases_metrics-conversion-rate","use_cases_metrics-lead-generation","use_cases_metrics-revenue","use_cases_tags-omnichannel","use_cases_pre_built-yes"],"acf":{"subtitle":"Build Your SMS Subscriber List With Targeted Opt-in Campaigns","x_position":11,"y_position":436,"gallery_images":[42257,30103,42195,55394,42202,76669,42183,30128],"why_marketers_love_title":"Why Marketers Use Bloomreach for Driving SMS Subscriptions","why_marketers_love_content":"Building quality SMS subscriber lists is challenging \u2014 most brands struggle with low opt-in rates and compliance complexity. You need campaigns that balance compelling incentives with proper consent management across multiple touchpoints.<\/span>\r\n\r\nBloomreach Engagement makes SMS acquisition effortless with prebuilt double opt-in workflows, two-way messaging automation, and seamless banner deployment. Our commerce-first platform ensures every subscription drives measurable revenue growth while maintaining regulatory compliance.<\/span>","campaign_variants_title":"Get Inspired: Run Your Next SMS Subscription Campaigns","campaign_variants_bottom_media":false,"media_section_media_type":"self_hosted","media_section_self_hosted_media":null,"media_section_vidyard_uuid":"","campaign_variants":[{"tab_label":"Banner With Offer","tab_title":"SMS Subscription Banner With Offer","tab_icon":"weblayers","pre_built":true,"tab_content":"Acquire new customers and reward them for their subscription with a predefined banner with two-tap technology that effortlessly incentivizes your customers to consent to communication.<\/span>\r\n\r\nThis use case features double opt-in SMS confirmation, enhancing customer loyalty and sending customers a voucher code as a reward. Focus on quality instead of quantity by only engaging genuinely interested customers, resulting in higher engagement rates.<\/span>\r\n\r\nSee Documentation<\/a>","quote":"\u201cFocus on the quality instead of quantity of your subscription list, which in the long run yields far greater value! With nearly 50% of all emails sent daily deemed spam, you avoid this pitfall as you only engage with customers genuinely interested in communication. Thus, you will see higher engagement, click-through, and open rates with DOI!\u201d","quote_name":"","quote_position":"","media_type":"self_hosted","self_hosted_media":"","vidyard_uuid":""},{"tab_label":"SMS + Email Banner","tab_title":"SMS Subscription Banner With Email Collection","tab_icon":"weblayers","pre_built":true,"tab_content":"Simplify sign-ups with an email and SMS subscription banner that offers single opt-in for email and double opt-in for SMS with streamlined consent tracking.<\/span>\r\n\r\nThis approach inspires customers to connect with your brand via two of the strongest marketing channels, offering subscription incentives and boosting customer loyalty with more ways to engage.<\/span>\r\n\r\nSee Documentation<\/a>","quote":"\u201cInspire customers to connect with your brand via two of the strongest marketing channels. Invite your audience to sign up for SMS and email updates, offer subscription incentives, and boost customer loyalty with more ways to engage.\u201d","quote_name":"","quote_position":"","media_type":"self_hosted","self_hosted_media":"","vidyard_uuid":""},{"tab_label":"Mobile Banner","tab_title":"Mobile SMS Subscribe Banner","tab_icon":"weblayers","pre_built":true,"tab_content":"Invite customers to subscribe for SMS updates effortlessly through a mobile banner, completing the process in just two clicks via seamless two-way messaging.<\/span>\r\n\r\nCapture customer attention where it matters most \u2014 right on their phones, where 90% of customers prefer to communicate with brands.<\/span>\r\n\r\nSee Documentation<\/a>","quote":"\u201cCapture customer attention where it matters most \u2014 right on their phones. Encourage your mobile audience to sign up and engage via text, where 90% of customers prefer to communicate with brands.\u201d","quote_name":"","quote_position":"","media_type":"self_hosted","self_hosted_media":"","vidyard_uuid":""},{"tab_label":"Subscribe via SMS","tab_title":"SMS Subscription via Text Evaluation","tab_icon":"sms-rcs","pre_built":true,"tab_content":"This analytical dashboard tracks all relevant data about your \u201cText To Join\u201d SMS campaign. Customers send a \u201cJoin\u201d message to your designated number to subscribe instantly.<\/span>\r\n\r\nCreate similar scenarios for unsubscribe, help requests, or join text mistakes using two-way messaging and keyword auto-responses. Reach your audience where they want to be reached \u2014 75% of individuals under 44 prefer text communication with businesses.<\/span>\r\n\r\nSee Documentation<\/a>","quote":"\u201cReach your audience where they want to be reached! Data says that 75% of individuals under 44 prefer text communication with businesses. Give them the option they prefer and watch engagement soar.\u201d","quote_name":"","quote_position":"","media_type":"self_hosted","self_hosted_media":"","vidyard_uuid":""},{"tab_label":"Checkout Banner","tab_title":"SMS Subscription DOI Checkout Banner","tab_icon":"weblayers","pre_built":true,"tab_content":"A dynamic, easy, and incentivized pathway to build and manage your SMS subscriber list straight from checkout.<\/span>\r\n\r\nThis sleek double opt-in process with reward perks makes subscription management effortless. Handle opt-ins, categorize subscribers, and boost customer engagement by offering discount codes while eliminating consent tracking hassles and driving marketing communication effectiveness.<\/span>\r\n\r\nSee Documentation<\/a>","quote":"\u201cEasily handle opt-ins, categorize subscribers, and boost customer engagement and consent by offering discount codes. This tool eliminates the hassle of tracking consent and drives marketing communication effectiveness, enabling you to expand your SMS marketing audience.\u201d","quote_name":"","quote_position":"","media_type":"self_hosted","self_hosted_media":"","vidyard_uuid":""}],"how_it_works_title":"How It Works","how_it_works":[{"item":"Deploy strategic subscription banners across high-traffic pages \u2014 mobile, checkout, product pages, and exit-intent moments \u2014 with compelling incentives like discount codes or exclusive access.<\/span>"},{"item":"Configure automated double opt-in workflows that send confirmation SMS messages, ensuring genuine subscriber intent while building trust and compliance.<\/span>"},{"item":"Set up keyword-based text-to-join campaigns where customers simply text \u201cJOIN\u201d to your number, automatically triggering subscription flows and welcome sequences.<\/span>"},{"item":"Reward new subscribers instantly with personalized welcome messages containing voucher codes, creating immediate value and encouraging first purchases.<\/span>"}],"case_studies_title":"Campaigns Built Using Targeted SMS Subscription Strategies","case_studies_subtitle":"","case_studies_item":7297,"case_studies_content":"See how bimago successfully used Bloomreach Engagement\u2019s contextual personalization to drive a 44% increase in subscription conversion rates. By showing each visitor the most relevant banner variant based on their behavior and preferences, bimago was able to significantly grow its database.<\/span>\r\n\r\nIf you're looking to grow your SMS subscribers through targeted, data-driven banners, this case study shows how advanced personalization can make a real difference.<\/span>","target_audience_title":"Target Audience for SMS Opt-in Campaigns","target_audience_content":"\r\n \t