{"id":35550,"date":"2022-05-20T20:00:29","date_gmt":"2022-05-20T20:00:29","guid":{"rendered":"https:\/\/www.bloomreach.com\/library\/%library_type%\/state-of-commerce-episode-9"},"modified":"2024-09-17T10:14:49","modified_gmt":"2024-09-17T10:14:49","slug":"state-of-commerce-episode-9","status":"publish","type":"library","link":"https:\/\/www.bloomreach.com\/en\/library\/podcasts\/state-of-commerce-episode-9","title":{"rendered":"Episode 9: Mastering the Amazon Marketplace"},"content":{"rendered":"<p>Today\u2019s episode of \u2018The State of Commerce Experience\u2019 takes a closer look at the Amazon marketplace, with Kiri Masters, Founder &amp; CEO of Bobsled Marketing and a leading authority on all things Amazon.<\/p>\n<p>While building a successful career as a commercial banker at JPMorgan Chase, Kiri launched her first eCommerce business on Amazon.<\/p>\n<p>Based on this first-hand experience, Kiri saw a gap in the market and decided to launch Bobsled Marketing, the leading Amazon agency which now helps clients around the world get discovered, bought and loved on Amazon.<\/p>\n<p>Alongside running Bobsled, Kiri has a weekly column in Forbes, hosts the \u2018Ecommerce Braintrust\u2019 and \u2018Amazon For CMOs\u2019 podcasts, and is the author of two books \u2013 \u2018The Amazon Expansion Plan\u2019 and \u2018Amazon For CMOs\u2019.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today\u2019s episode of \u2018The State of Commerce Experience\u2019 takes a closer look at the Amazon marketplace, with Kiri Masters, Founder &amp; CEO of Bobsled Marketing and a leading authority on all things Amazon. While building a successful career as a commercial banker at JPMorgan Chase, Kiri launched her first eCommerce business on Amazon. Based on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35551,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[76],"library_blog_tag":[],"industry":[],"channel":[],"topic":[286],"class_list":["post-35550","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-commerce-experience"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35550\/revisions"}],"predecessor-version":[{"id":38848,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35550\/revisions\/38848"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media\/35551"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media?parent=35550"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/ew-regions?post=35550"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/ew-solutions?post=35550"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library_type?post=35550"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library_blog_tag?post=35550"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/industry?post=35550"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/channel?post=35550"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/topic?post=35550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}