{"id":35478,"date":"2024-05-16T21:21:21","date_gmt":"2024-05-16T21:21:21","guid":{"rendered":"https:\/\/www.bloomreach.com\/library\/%library_type%\/commerce-experience-episode-74"},"modified":"2024-07-01T19:05:58","modified_gmt":"2024-07-01T19:05:58","slug":"commerce-experience-episode-74","status":"publish","type":"library","link":"https:\/\/www.bloomreach.com\/en\/library\/podcasts\/commerce-experience-episode-74","title":{"rendered":"Episode 74: Pop Culture&#8217;s Impact on Commerce"},"content":{"rendered":"<p dir=\"ltr\">iJoin host <a href=\"https:\/\/www.linkedin.com\/in\/elenakacan\/\" target=\"_blank\" rel=\"noopener\">Elena Kacan<\/a> in her debut episode of Commerce Experience, as she sits down with Roxanna Couse (<a href=\"https:\/\/www.linkedin.com\/in\/roxanna-couse\/\" target=\"_blank\" rel=\"noopener\">Director, Customer Experience at Bloomreach<\/a>) and Phillip Jackson (<a href=\"https:\/\/www.linkedin.com\/in\/philwinkle\/\" target=\"_blank\" rel=\"noopener\">Co-founder of Future Commerce<\/a>) to discuss the intersection of pop culture and online shopping.<\/p>\n<p dir=\"ltr\">From Taylor Swift and Travis Kelce trends to the grandma chic aesthetic, this conversation unpacks how what&#8217;s hot right now can make or break your online store. Don\u2019t miss this discussion packed full of insider tips and laughs as they reveal how to navigate the fast-changing world of digital merchandising.<\/p>\n<p dir=\"ltr\"><b id=\"docs-internal-guid-8af9518b-7fff-cfcf-7f86-46480540e1f7\">TLDR;<\/b><\/p>\n<ul>\n<li aria-level=\"1\" dir=\"ltr\">\n<p dir=\"ltr\" role=\"presentation\"><b id=\"docs-internal-guid-8af9518b-7fff-cfcf-7f86-46480540e1f7\">Learn how to ride the wave of the latest TikTok trends and turn them into sales<\/b><\/p>\n<\/li>\n<li aria-level=\"1\" dir=\"ltr\">\n<p dir=\"ltr\" role=\"presentation\"><b id=\"docs-internal-guid-8af9518b-7fff-cfcf-7f86-46480540e1f7\">Tailoring your online experience to fit the needs and desires of your target audience, just like Taylor Swift does with her music<\/b><\/p>\n<\/li>\n<li aria-level=\"1\" dir=\"ltr\">\n<p dir=\"ltr\" role=\"presentation\"><b id=\"docs-internal-guid-8af9518b-7fff-cfcf-7f86-46480540e1f7\">How Beyonce and Taylor Swift are not just icons but marketing geniuses, and key takeaways for your brand<\/b><\/p>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>iJoin host Elena Kacan in her debut episode of Commerce Experience, as she sits down with Roxanna Couse (Director, Customer Experience at Bloomreach) and Phillip Jackson (Co-founder of Future Commerce) to discuss the intersection of pop culture and online shopping. From Taylor Swift and Travis Kelce trends to the grandma chic aesthetic, this conversation unpacks [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35479,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[76],"library_blog_tag":[],"industry":[],"channel":[273],"topic":[286],"class_list":["post-35478","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","channel-ads-and-social","topic-commerce-experience"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35478\/revisions"}],"predecessor-version":[{"id":38770,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35478\/revisions\/38770"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media\/35479"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media?parent=35478"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/ew-regions?post=35478"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/ew-solutions?post=35478"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library_type?post=35478"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library_blog_tag?post=35478"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/industry?post=35478"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/channel?post=35478"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/topic?post=35478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}