{"id":35354,"date":"2022-05-23T15:58:21","date_gmt":"2022-05-23T15:58:21","guid":{"rendered":"https:\/\/www.bloomreach.com\/library\/%library_type%\/state-of-commerce-episode-25"},"modified":"2024-09-17T10:14:55","modified_gmt":"2024-09-17T10:14:55","slug":"state-of-commerce-episode-25","status":"publish","type":"library","link":"https:\/\/www.bloomreach.com\/en\/library\/podcasts\/state-of-commerce-episode-25","title":{"rendered":"Episode 25: Data-Driven Marketing"},"content":{"rendered":"<p>Collecting customer data is key to any successful business that is looking to scale. But simply collecting masses of data won\u2019t give you a competitive advantage \u2013 you have to truly understand that data in order to make the most of it through digital marketing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Collecting customer data is key to any successful business that is looking to scale. But simply collecting masses of data won\u2019t give you a competitive advantage \u2013 you have to truly understand that data in order to make the most of it through digital marketing.<\/p>\n","protected":false},"author":1,"featured_media":35355,"template":"","ew-regions":[],"ew-solutions":[],"library_type":[76],"library_blog_tag":[],"industry":[],"channel":[],"topic":[287],"class_list":["post-35354","library","type-library","status-publish","has-post-thumbnail","hentry","library_type-podcasts","topic-customer-data"],"acf":{"library_blog_banner_content":"","library_blog_banner_cta1_text":"","library_blog_banner_cta1_href":"","library_blog_banner_cta1_new_tab":false,"library_blog_banner_cta2_text":"","library_blog_banner_cta2_href":"","library_blog_banner_cta2_new_tab":false,"library_blog_banner_bg_color":"#EAF7FE","library_blog_banner_cta_text_color":"#FFF","library_blog_banner_cta_bg_color":"#019ACE","library_blog_banner_cta2_text_color":"#000","library_blog_banner_cta2_bg_color":"#FFF","library_blog_chatgpt_content":"","library_blog_chatgpt_cta_href":"","library_blog_chatgpt_cta_text":"Ask ChatGPT"},"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35354","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library"}],"about":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/types\/library"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35354\/revisions"}],"predecessor-version":[{"id":38637,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library\/35354\/revisions\/38637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media\/35355"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media?parent=35354"}],"wp:term":[{"taxonomy":"ew_regions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/ew-regions?post=35354"},{"taxonomy":"ew_solutions","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/ew-solutions?post=35354"},{"taxonomy":"library_type","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library_type?post=35354"},{"taxonomy":"library_blog_tag","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/library_blog_tag?post=35354"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/industry?post=35354"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/channel?post=35354"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/topic?post=35354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}