{"id":22648,"date":"2026-04-09T12:44:34","date_gmt":"2026-04-09T12:44:34","guid":{"rendered":"https:\/\/www.bloomreach.com\/library\/introducing-loomi-the-ai-built-for-ecommerce"},"modified":"2026-05-05T17:12:33","modified_gmt":"2026-05-05T17:12:33","slug":"loomi-ai-the-agentic-platform-powering-the-bloomreach-experience","status":"publish","type":"library","link":"https:\/\/www.bloomreach.com\/en\/blog\/loomi-ai-the-agentic-platform-powering-the-bloomreach-experience","title":{"rendered":"Loomi AI: The Agentic Platform Powering Every Bloomreach Experience"},"content":{"rendered":"

Since 2009, Bloomreach has recognized the power of artificial intelligence to personalize the customer experience. That\u2019s why we\u2019ve built and trained AI \u2014 with a strong focus on ecommerce \u2014 since day one, producing multiple AI-related patents and applying 17+ years of data on how customers shop and search to help businesses create magical experiences.<\/span><\/p>\n

The result of all that work is Loomi AI: the agentic platform at the core of every Bloomreach capability, and the infrastructure brands need to build the personalized experiences of tomorrow.<\/span><\/p>\n

What Is Loomi AI?<\/h2>\n

Loomi AI<\/span><\/a> is not a feature or a bolt-on tool. It is an intelligence layer that powers every Bloomreach application, capability, and agent \u2014 so every channel, from email and ads to search and conversation shopping, is driven by the same \u201cmind.\u201d<\/span><\/p>\n

Put simply: if you’re using any Bloomreach product, you’re already using Loomi AI. And you\u2019re among the 1,400+ global brands building smarter, more sophisticated customer experiences that evolve with every interaction.<\/span><\/p>\n\n\n

\n

\u201cLoomi AI helps us unify data from different touchpoints and personalize experiences across email, ads, and our website. Now, every communication reflects the customer\u2019s real relationship with the brand.\u201d<\/em><\/p>\n\n\n\n

Werner Sammer, Marketing Automation Manager at Nuki<\/p>\n<\/blockquote>\n\n\n\n

That\u2019s why we call Loomi AI the mind behind the best minds in marketing<\/strong>. Our agentic personalization platform<\/a> is designed to understand your customers, contextualize their needs, and personalize their experiences in real time.<\/p>\n\n\n\n

It does so by combining:<\/p>\n\n\n\n