{"id":22557,"date":"2023-09-29T17:20:19","date_gmt":"2023-09-29T17:19:00","guid":{"rendered":"https:\/\/www.bloomreach.com\/library\/elevating-travel-and-hospitality-experiences-with-bloomreachs-grouping-by-attribute-feature"},"modified":"2025-08-27T08:23:28","modified_gmt":"2025-08-27T08:23:28","slug":"elevating-travel-and-hospitality-experiences-with-bloomreachs-grouping-by-attribute-feature","status":"publish","type":"library","link":"https:\/\/www.bloomreach.com\/en\/blog\/elevating-travel-and-hospitality-experiences-with-bloomreachs-grouping-by-attribute-feature","title":{"rendered":"Elevating Travel and Hospitality Experiences With Bloomreach\u2019s Grouping by Attribute Feature"},"content":{"rendered":"

At Bloomreach, our mission is to empower businesses in the travel, hospitality, insurance, and other service-based industries to deliver exceptional pre-sales and post-sales experiences. We’re committed to helping our clients delight their customers through personalized messages, content, and recommendations. To achieve this, we continuously innovate and develop features that address the real-world challenges our clients face.<\/p>\n

The Challenge: The Ever-Evolving World of Travel and Hospitality<\/h2>\n

Imagine you’re a travel agency, and your customers can modify their flight bookings multiple times before their journey begins. Every change, whether it’s a destination update or adding extra luggage, is tracked as an event in your customer data platform<\/u><\/a> (CDP). This presents a challenge \u2014 how do you connect these events to the original booking and keep track of the latest status?<\/p>\n

\"Common<\/p>\n

The Solution: Introducing Grouping by Attribute<\/h2>\n

We’re excited to introduce our latest feature: grouping by attribute. This powerful addition to the Bloomreach platform allows our clients to group events by a unique identifier, such as a booking ID. What sets this feature apart is its ability to consider only the first or last event within each group.<\/p>\n

Putting Insights in Your Hands<\/h3>\n

With grouping by attribute, our clients gain a comprehensive understanding of the current status, destination, price, or any other information related to a particular flight, booking, trip, or contract. It’s a game-changer that enables businesses to answer crucial questions tailored to their industry with the most up-to-date information:<\/p>\n

    \n
  • Who are the customers flying to Spain next week?<\/li>\n
  • How many active trips does this customer have?<\/li>\n
  • What is the most traveled-to destination?<\/li>\n<\/ul>\n

    All the outputs will offer the most current data, taking into account all the changes in individual bookings that may have occurred over a certain period of time.<\/p>\n

    Watch this video to see how the feature works:<\/strong><\/p>\n