{"id":78451,"date":"2026-01-21T15:32:35","date_gmt":"2026-01-21T15:32:35","guid":{"rendered":"https:\/\/www.bloomreach.com\/?post_type=case_study&#038;p=78451"},"modified":"2026-01-21T15:32:36","modified_gmt":"2026-01-21T15:32:36","slug":"vgh","status":"publish","type":"case_study","link":"https:\/\/www.bloomreach.com\/en\/case-studies\/vgh","title":{"rendered":"VGH Versicherungen Achieves 38% Click-to-Open Rate With Digital-First Policy Transitions"},"content":{"rendered":"\n<p><strong>Industry:<\/strong> <a href=\"https:\/\/www.bloomreach.com\/en\/industries\/financial-services\">Insurance<\/a><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Partner: <\/strong><a href=\"https:\/\/www.bloomreach.com\/en\/partners\/bloomreach-partner-agencies\/valantic\">valantic<\/a><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/www.vgh.de\/de\" target=\"_blank\" rel=\"noopener\">VGH Versicherungen<\/a> is the largest public insurer in Lower Saxony and one of Germany&#8217;s leading insurance providers. With 4,400 employees and 440 agencies serving 1.6 million customers across 4.8 million policies, VGH offers comprehensive coverage from motor vehicle and household insurance to life insurance for private individuals, companies, and public institutions.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"author":13,"featured_media":78759,"template":"","industry":[],"channel":[],"class_list":["post-78451","case_study","type-case_study","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study\/78451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/types\/case_study"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/users\/13"}],"version-history":[{"count":2,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study\/78451\/revisions"}],"predecessor-version":[{"id":78762,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study\/78451\/revisions\/78762"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media\/78759"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media?parent=78451"}],"wp:term":[{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/industry?post=78451"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/channel?post=78451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}