{"id":7334,"date":"2024-04-24T09:25:40","date_gmt":"2024-05-20T08:48:01","guid":{"rendered":"https:\/\/www.bloomreach.com\/case_study\/benefit-cosmetics-marketing-triumph-with-bloomreach-engagement"},"modified":"2026-02-25T14:55:35","modified_gmt":"2026-02-25T14:55:35","slug":"benefit-cosmetics","status":"publish","type":"case_study","link":"https:\/\/www.bloomreach.com\/en\/case-studies\/benefit-cosmetics","title":{"rendered":"Benefit Cosmetics Increases Revenue per Email by 40% With Personalized Launch Campaign"},"content":{"rendered":"<p><a href=\"https:\/\/www.benefitcosmetics.com\/en-us\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Benefit Cosmetics<\/span><\/a><span style=\"font-weight: 400;\"> is the UK\u2019s leading prestige makeup brand and the #1 brow brand worldwide*. With over 3,000 BrowBars and 6,000 retail locations globally, Benefit is a fast-growing beauty icon known for playful innovation, cult-favorite products, and loyal customers. Benefit Cosmetics is part of the world\u2019s leading luxury products group, <a href=\"https:\/\/www.lvmh.com\/\" target=\"_blank\" rel=\"noopener\">LVMH<\/a>.<\/span><\/p>\n\n\n<p><\/p>\n","protected":false},"author":1,"featured_media":7335,"template":"","industry":[83],"channel":[332,268,275,333],"class_list":["post-7334","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","channel-analytics","channel-email","channel-weblayers","channel-website"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study\/7334","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/types\/case_study"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study\/7334\/revisions"}],"predecessor-version":[{"id":63229,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/case_study\/7334\/revisions\/63229"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media\/7335"}],"wp:attachment":[{"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/media?parent=7334"}],"wp:term":[{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/industry?post=7334"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/www.bloomreach.com\/en\/wp-json\/wp\/v2\/channel?post=7334"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}