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Intro to Search

Bloomreach Search gives you access to algorithms and advanced tools to enable your team to create relevant experiences at scale. Ensure your team is trained on Bloomreach Search in order to maximize your digital experience with the Bloomreach Platform.

In Intro to Search, you’ll learn how Bloomreach search works, and how to use the Bloomreach Dashboard to curate and edit search result pages. You’ll also learn how to create and utilize targeted audiences and A/B test changes you make to your site search result pages.


If you would like to schedule an Intro to Search training for you or your team, please reach out to your Bloomreach Account Manager.

Some of the topics to be covered during training can include:

  • How does Bloomreach Search work
  • Basics of search results page merchandising:
    • Optimize your synonym list
    • Rank products and types of products through boost and bury rules
    • Configure keyword redirects
    • Manage search facets
    • Get insight into how BloomReach ranks a specific product for a search query
  • Identify keywords that aren’t generating revenue
  • Configure campaigns by associating banners with specific queries and time periods
  • Create experiences for specific customers using targeted audiences
  • Use A/B testing to understand the impact of changes on your site



Training consists of four hours delivered virtually with the trainer.


This training is designed to ramp your team on Bloomreach Search and accelerate impact. Any person who manages search pages on your site - Product Managers, Site Merchandisers - would benefit from this training. Each training can accommodate up to 8 team members.

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