How Watsco Got Personal & Transformed Their Site Search into an AI-Driven Revenue Machine

Duration: 60 minutes
Watch the On-demand Webinar Now

This webinar is for online sellers looking to:

  • Drive revenue through an enhanced customer experience
  • Understand the power of AI-driven site search relevance
  • Learn how a modern site search tool yields more targeted, personalized and detailed search results

Over 75% of top e-commerce executives are looking for site search tools that yield more personalized, relevant search results and 63% of executives plan to use more artificial intelligence (AI) and machine learning to do so, according to a new Internet Retailer and BloomReach survey.

One company making the most of AI, machine learning and personalized site search is Watsco, a major distributor of air conditioning, heating and refrigeration supplies to the heating, ventilation and air conditioning (HVAC industry).

In a not-to-be-missed webinar, Watsco director of e-commerce Paul McCluskey details how the distributor partnered with BloomReach to transform their site search into a modern, revenue-driving asset enhanced by next-level personalization and machine learning, helping busy corporate buyers more quickly and easily find what they need to purchase among millions of product SKUs.

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