Webinar

Transforming the Digital Experience at Ameriprise Financial

Learn from Ameriprise Financial how to create a next generation digital experience.

Duration: 50 minutes
Watch the On-demand Webinar Now

In this webinar, you'll learn:

  • Learn about Ameriprise’s challenges and their decision to digitally transform
  • The limitations of their existing platform and the key criteria they required for a new platform (including being future proof, fast to innovate and flexible)
  • The strengths of BloomReach’s CMS platform for Financial Services companies and the accelerator that has been built by Authentic, the digital marketing and technology company to enable fast integration

Financial services business are under pressure to transform as they realise that outstanding digital experiences are critical to success. 

Learn from Jonathan Hart, VP Digital Solutions at Ameriprise about their digital transformation journey, their selection process for a new, more flexible platform and how it’s helping them reach their aims.

Meet the speakers

David Roe, CEO, Authentic

David Roe, CEO, Authentic

David is an energetic and creative technology leader with innovative views on approaching customer engagement via digital channels. He have been working as an Enterprise Architect and Consultant in the content management and digital experience market for over 12 years. He have led projects for: Jaguar/Landrover, DirecTV, Transamerica, NASDAQ, Nationwide, AIG, AMEX, Sodexo, MailChimp, General Dynamics, Mead Westvaco, Chick-Fil-a, and The Centers for Disease Control and Prevention (CDC). His technical and business experiences are primarily focused on personalization, enterprise content management, digital marketing platforms, social networking and media as well as portal and security.
Jonathan Hart, VP of Digital Solutions, Ameriprise

Jonathan Hart, VP of Digital Solutions, Ameriprise

As the head of Digital Solutions, Jonathan is part of the leadership team responsible for creating and executing Digital Strategies for Wealth Management, Asset Management, and Life Insurance businesses. Assembled an incredible team of world class digital talent, and is a key driver and leader in our organization’s move to agile and our digital transformation roadmap.
Alice Wyatt, Global Marketing Director, Bloomreach

Alice Wyatt, Global Marketing Director, Bloomreach

Alice is responsible for global demand generation, content and brand at Bloomreach

David Roe, CEO, Authentic

David is an energetic and creative technology leader with innovative views on approaching customer engagement via digital channels. He have been working as an Enterprise Architect and Consultant in the content management and digital experience market for over 12 years. He have led projects for: Jaguar/Landrover, DirecTV, Transamerica, NASDAQ, Nationwide, AIG, AMEX, Sodexo, MailChimp, General Dynamics, Mead Westvaco, Chick-Fil-a, and The Centers for Disease Control and Prevention (CDC). His technical and business experiences are primarily focused on personalization, enterprise content management, digital marketing platforms, social networking and media as well as portal and security.

Jonathan Hart, VP of Digital Solutions, Ameriprise

As the head of Digital Solutions, Jonathan is part of the leadership team responsible for creating and executing Digital Strategies for Wealth Management, Asset Management, and Life Insurance businesses. Assembled an incredible team of world class digital talent, and is a key driver and leader in our organization’s move to agile and our digital transformation roadmap.

Alice Wyatt, Global Marketing Director, Bloomreach

Alice is responsible for global demand generation, content and brand at Bloomreach

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